Consumer Sexualities: Women and Sex Shopping, 1st Edition (Paperback) book cover

Consumer Sexualities

Women and Sex Shopping, 1st Edition

By Rachel Wood

Routledge

156 pages | 4 B/W Illus.

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Description

Consumer Sexualities explores women’s experiences of shopping in ‘sex shops’ and using sexual commodities in their everyday lives. This enlightening volume shows how women take up sexual consumer ‘technologies of the self’ to work upon and understand themselves as confident and active sexual agents in postfeminist neoliberal culture. In guiding the reader through the historical emergence of sexual commodities ‘for women’ in feminism and postfeminism, Wood points to the normalisation and regulation of sexual practices and identities in and through consumption. Indeed, women’s accounts show the work involved in constructing the ‘right’ – knowledgeable, tasteful, and confident – orientation to sexual consumption and, by extension, in becoming an intelligibly ‘good’ sexual person. At the same time, the author draws upon de Certeau to show how the ordinary contexts in which sexual commodities are used can lead to unpredictable moments of adaptation, discomfort, playfulness, and resistance.

A rich analysis of women’s everyday strategies of ‘making do’ with the kinds of femininity and female sexuality that sex shop culture represents, Consumer Sexualities will appeal to scholars of sociology, cultural studies and gender studies with interests in gender, sexuality, sex, and consumption.

Table of Contents

Introduction: Consumer Sexualities

Chapter One - Sexual Consumption and Liberation in Feminism

Chapter Two - Consumer Sex: Technologies of the Self

Chapter Three - Sexual Spaces: Going Sex Shopping

Chapter Four - The Sexy Body: Wearing Lingerie

Chapter Five - Sexual Objects: Using ‘Sex Toys’

Conclusion: (Sexual) Politics of the Ordinary

About the Author

Rachel Wood is a is a research associate in the Department of Psychology, Sociology & Politics at Sheffield Hallam University. Her research interests centre on sexual consumption, new feminisms, gender and work in the creative / cultural industries, and the production of sexual knowledge.

About the Series

Sexualities in Society

Sexualities in Society

Sexualities in Society offers a dedicated and much-needed space for the very best in interdisciplinary research on sex, sexualities, and twenty-first century society. Its contemporary focus, methodological inclusivity, and international scope will provide a distinctive vantage point in terms of surveying the social organization of sexuality. It critically addresses numerous aspects of sex and sexuality, from media representations, to embodied sexual practices, to the sometimes controversial issues surrounding consent, sexual fantasy, and identity politics. It represents a critically rigorous, theoretically informed, and genuinely interdisciplinary attempt to interrogate a complex nexus of ideas regarding the ways in which sexualities inform, and are informed by, the broader sociopolitical contexts in which they emerge.

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Subject Categories

BISAC Subject Codes/Headings:
SOC000000
SOCIAL SCIENCE / General
SOC026000
SOCIAL SCIENCE / Sociology / General