Contemporary Corporate Strategy: Global Perspectives, 1st Edition (Paperback) book cover

Contemporary Corporate Strategy

Global Perspectives, 1st Edition

Edited by John Saee


384 pages | 18 B/W Illus.

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With the onset of the third millennium, increasing numbers of corporations around the world have been undergoing cultural and mindset shift paradigms whilst developing corporate strategies that are increasingly attuned to the highly competitive and dynamic business realities arising from globalising national economies around the world. This research book represents an eclectic collection of latest research articles and empirical studies conducted in different parts of the world on corporate strategy, including usually neglected countries of study such as Germany, Turkey, Greece and Spain.

This research book contains over twenty research papers examining various aspects of corporate strategy in different national and international settings, this book is intended to equip readers with the latest knowledge to understand the complexities of corporate strategy both at a theoretical and operational levels. Further, the book is specifically written with the needs of the students of strategy both at an undergraduate and postgraduate who may want to gain contemporary knowledge of strategy based on empirical research.

Table of Contents

1. Globalization and its Impact on Corporate Strategy 2. Growth and Innovation Strategies in Global Competition 3. The Effects of Causal Ambiguity on Firm Performance: An Empirical Analysis of the Spanish Manufacturing Firms 4. Managing the Potential Conflict with an External Advisor within the Acquisition Process 5. Firm’s Strategic Orientation and Performance: Exploring the Moderating Factors 6. A Meta-Analysis of Organizational Innovation: Moderator Effects of Internal and Market Variables 7. Evolution of Structure and Strategy of the Turkish Automobile Industry 8. The Merger Phenomenon in Higher Education

About the Editor

John Saee is Professor of International Business, Corporate Strategy and Managements and Academic Director of the Doctoral Program at the Australian Graduate School of Entrepreneurship, Swinburne University of Technology, Melbourne, Australia.

About the Series

Routledge Studies in International Business and the World Economy

As ever-increasing proportion of the world's business takes place across national borders, the need to understand the motive forces behind international business becomes greater. Transnationals are now, in many cases, as important as national governments in shaping trade flows and economic trends. As this series demonstrates, international business is not just the preserve of the largest companies, but impacts on all aspects of business and economic activity. This series is essential reading for policy makers as well as researchers in international business and applied international economics.

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Subject Categories

BISAC Subject Codes/Headings:
BUSINESS & ECONOMICS / International / General
BUSINESS & ECONOMICS / Economics / Comparative
BUSINESS & ECONOMICS / International / Economics