Corporate Strategy (Remastered) I: High Performance Strategy and Leadership in a Volatile, Disrupted World, 1st Edition (Hardback) book cover

Corporate Strategy (Remastered) I

High Performance Strategy and Leadership in a Volatile, Disrupted World, 1st Edition

By Paul Hunter


144 pages | 34 B/W Illus.

Purchasing Options:$ = USD
Hardback: 9780367253585
pub: 2020-06-30
Available for pre-order. Item will ship after 30th June 2020

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Since 2000, more than half of the Fortune 500 companies have either gone bankrupt, been acquired, or are experiencing stagnation or decline as a result of extreme digital and social disruption. In recognition of this dilemma, Corporate Strategy (Remastered) will assist even the most experienced strategy practitioner tackle disruption and all aspects of change head on. This is the first book in the series, it provides a prescriptive solution to the way all approaches to strategy should be practiced in the future; in a context we refer to as Third Wave Strategy and its construct; a fully integrated, strategic management framework. The second is a fieldbook, it describes the methods and means to ensure successful implementation.

An illustration of Third Wave Strategy in practice is reflected in a description of strategy deployed by the highly successful Amazon corporation. Many of the components of strategy that are included in the framework will already be familiar to the reader, others are very new. Each of the individual components discussed are supported by examples drawn from real life case studies. The overall value of the book is that it represents a fresh, holistic, dynamic and systemic approach to strategy in a format that, frankly, hasn’t existed before.

In this book readers are also introduced to many of the soft/human elements of strategy – the primary components that make it work. Examples of topics addressed include open strategy; communities of strategy practice; reframing; sponsive strategic thinking; systemic, cognitive strategy practice, organisational learning, strategic business intelligence.

Table of Contents

Chapter 1: Corporate Strategy (Remastered)

Introduction: Evolution of Third Wave Strategy

Where to strategy and strategy practice? Strategy at the brink

Corporate Strategy (Remastered) in Practice: The emergence of Third Wave Strategy

Dimensions of Third Wave Strategy: Bringing strategy back from the brink

Third Wave Strategy as Practice: Things that Third Wave Strategy practitioners do

Practitioner’s: Those who do Third Wave Strategy

Third Wave Strategy practice: the social, symbolic and material tools through which Third Wave Strategy is done

Third Wave Strategy Praxis: The system through which the flow of Third Wave Strategy is accomplished

Chapter 2: Articulating Long Term Strategy

Introduction: Contextualising the evolution of long term strategy practice

Corporate Strategy (Remastered) in Practice: Long term, Third Wave Strategy and the Strategic Architecture

An assessment of the elements of Long Term Strategy

Organisational Purpose: The foundation of long term strategy

Context of Long Term Strategy

Conducting a program of organisational transformation and renewal

Operation and management of a Strategic Architecture

Strategic environment for long term, Third Wave Strategy: Influence of external and internal forces

Outside In external influences

New forms of external forces on Competitive Advantage

Third Wave Strategy and a position of ‘fit’

Inside out, Internal influences

Conducting a program of organisational transformation and renewal

Operation and management of a Strategic Architecture

The Strategic Architecture as a tool of Deliberate Disruption

Integrated Value System

SMI Model of Strategic Equilibrium

Operation of an Integrated Value System at Toyota

Chapter 3: Reinventing Strategic Planning

Introduction: The notion of strategy evaluation

Corporate Strategy (Remastered) in practice: Strategy evaluation within the context of Third Wave Strategy

Program of strategy evaluation: Strategy evaluation; shaping and reviewing

Strategy evaluation, shaping: Getting the right content for strategy

Strategy evaluation reviewing: Getting the right outcomes from strategy

Preparing a Strategy Narrative

Establishing a Strategy Blueprint

Assessing the Human Element of Strategy Evaluation

The concept of Systemic Cognitive Strategy Practice (SCSP)

Community of Strategy Practice (COSP)

Organisational learning in Third Wave Strategy

Organisational learning within the construct of a Corporate University

Chapter 4: Implementing Third Wave Strategy

Introduction: The challenge of implementing short term strategy

Corporate Strategy (Remastered) in Practice: Content and context of strategy implementation activities

A Program of Continual Strategy Renewal: The enabler of long term transformational change in the short term

Adaptive and inventive strategic change: A Cycle of Organisational Transformation and Renewal

Environmental context of organisational transformation and renewal

SMI’s Cycle of Organisational Transformation and Renewal

Developing a definitive pathway to regeneration

Chapter 5: Strategic Alignment

Introduction: The mystique of strategic alignment

Strategy (Remastered) in Practice: Identifying the touch points of strategic alignment

Strategic alignment filter touch points in the context Third Wave Strategy

Level 1: Outside In, external environment, indirect alignment (many to many)

Level 2: Outside In, external, direct alignment (many to one)

Level 3: Inside Out, internal alignment (one to one)

Chapter 6: Future Strategy Practice

Introduction: Building momentum

Sprouting a clean, fresh, new opportunity: Green Shoot, Accelerated Disruption

What Might Be: A Green Shoot Disruption and the Corporation of the Future

The Corporation of the Future: Some perspectives

What to do with all this technology?

Governance reform and the Corporation of the Future

The Report: The Corporation of the Future

Open Strategy revisited: How to Be What you Can’t See

Corporate Governance of the Future: Managing Strategic Risk

Managing strategic risk: An alerting mechanism

Will there be a Fourth Wave of Strategy?

Final Word: What are you waiting for?

About the Author

Paul Hunter: Founder and CEO of the Strategic Management Institute (, past partner PwC. He works on a global stage consulting and teaching. He is also author of The Seven Inconvenient Truths of Business Strategy, (2014), and chapter contributor in Corporate Universities: Drivers of the Learning Organization, (Rademakers, 2014).

Subject Categories

BISAC Subject Codes/Headings:
BUSINESS & ECONOMICS / Decision-Making & Problem Solving
BUSINESS & ECONOMICS / Strategic Planning