Corporate Strategy (Remastered) I : High Performance Strategy and Leadership in a Volatile, Disrupted World book cover
1st Edition

Corporate Strategy (Remastered) I
High Performance Strategy and Leadership in a Volatile, Disrupted World

  • Available for pre-order. Item will ship after February 1, 2022
ISBN 9780367499570
February 1, 2022 Forthcoming by Routledge
144 Pages 34 B/W Illustrations

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Book Description

Since 2000, more than half of the Fortune 500 companies have either gone bankrupt, been acquired, or are experiencing stagnation or decline as a result of extreme digital and social disruption. In recognition of this dilemma, Corporate Strategy (Remastered) was developed and designed to assist even the most experienced strategy practitioner tackle disruption and all aspects of change head on. This is the first book in the series; it provides a prescriptive solution to the way all approaches to strategy should be practiced. It embodies a context we refer to as Third Wave Strategy and its construct, a fully integrated Strategic Management Framework. The second volume is a fieldbook; it describes the methods and means to ensure successful implementation.

An illustration of Third Wave Strategy in practice is reflected in a description of strategy deployed by the highly successful Amazon corporation. Many of the components of strategy that are included in the framework will already be familiar to the reader, while others are very new. Each of the individual components discussed are supported by examples drawn from real-life case studies. The overall value of the book is its representation of a fresh, holistic, dynamic and systemic approach to strategy in a format that, frankly, hasn’t existed before.

In this book, readers are also introduced to many of the soft/human elements of strategy – the primary components that make it work. Examples of topics addressed include open strategy; communities of strategy practice; reframing; sponsive strategic thinking; systemic, cognitive strategy practice; organisational learning; and strategic business intelligence.

Table of Contents


Corporate Strategy (Remastered)

Concept of Corporate Strategy (Remastered)

How to use this book

Ansoff’s Corporate Planning legacy

1 Concept of Corporate Strategy (Remastered)

Introduction: evolution of Third Wave Strategy

Where to strategy and strategy practice?

Corporate Strategy (Remastered) in practice: the emergence of Third Wave Strategy

Dimensions of Third Wave Strategy: bringing strategy back from the brink

Third Wave Strategy as practice: things that Third Wave Strategy practitioners do

Third Wave Strategy in a nutshell

Summing up

2 Articulating Long Term Strategy

Introduction: contextualising the evolution of Long Term Strategy practice

Corporate Strategy (Remastered) in practice: Long Term, Third Wave Strategy and the Strategic Architecture

Organisational Purpose, Mission, Vision: the foundation of Long Term Strategy

Strategic environment for Long Term, Third Wave Strategy: influence of external and internal forces

Outside In, external influences

Inside Out, internal influences

Operation and management of a Strategic Architecture

The Strategic Architecture as a tool of Deliberate Disruption

3 Reinventing Strategic Planning

Introduction: the notion of Strategy Evaluation

Corporate Strategy (Remastered) in practice: Strategy Evaluation within the context of Third Wave Strategy

Program of Strategy Evaluation: Strategy Evaluation, Shaping and Reviewing

Preparing a Strategy Narrative

Establishing a Strategy Blueprint

Assessing the human element of Strategy Evaluation

Organisational learning and Third Wave Strategy

4 Implementing Third Wave Strategy

Introduction: the challenge of implementing Short Term Strategy

Corporate Strategy (Remastered) in practice: content and context of Strategy Implementation activities

A Program of Continual Strategy Renewal: the enabler of long term transformational change in the short term

Adaptive and inventive strategic change: a Cycle of Organisational Transformation and Renewal

SMI’s Cycle of Organisational Transformation and Renewal

Developing a definitive Pathway to Regeneration

5 Strategic Alignment

Introduction: the mystique of Strategic Alignment

Corporate Strategy (Remastered) in practice: identifying the touch points of Strategic Alignment

Strategic Alignment touch points in the context of Third Wave Strategy

Resolving conflict of Alignment with the external environment

6 Future strategy practice

Introduction: building momentum

Sprouting a clean, fresh, new opportunity: Green Shoot Strategy and accelerated Deliberate Disruption

What might be: a Green Shoot Disruption and the corporation of the future

Governance reform and the corporation of the future

Open strategy revisited: how to be what you can’t see

Corporate governance of the future: managing strategic risk

Will there be a fourth wave of strategy?

Final word: what are you waiting for

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Paul Hunter (DBA) is Founder and CEO of the Strategic Management Institute ( and past partner at PwC. He works on a global stage consulting and teaching. He is also the author of The Seven Inconvenient Truths of Business Strategy (2014) and a chapter contributor in Corporate Universities: Drivers of the Learning Organization (Rademakers, 2014).