1st Edition

Data Mining Mobile Devices

By Jesus Mena Copyright 2013
328 Pages
by Auerbach Publications

328 Pages
by Auerbach Publications

328 Pages
by Auerbach Publications

With today’s consumers spending more time on their mobiles than on their PCs, new methods of empirical stochastic modeling have emerged that can provide marketers with detailed information about the products, content, and services their customers desire. Data Mining Mobile Devices defines the collection of machine-sensed environmental data pertaining to human social behavior. It explains how... Read more

Mobile Sites. Mobile Apps. Mobile Data. Mobile Mobs.Mobile Analytics.

Biography

Mena, Jesus