94 Pages
by
Routledge
94 Pages
by
Routledge
94 Pages
by
Routledge
Also available as eBook on:
Daytime Television Programming (1991) provides a practical understanding of daytime television formats, viewer demographics, and programming strategy. It compares daytime genres to their evening counterparts, discusses the effects of demographics on daytime programming, analyses investment yields, and highlights audience expectations. Discussions of specific daytime shows teach techniques... Read more
1. A Brief History 2. Talk Shows/News Magazines 3. Games Shows 4. Soap Operas 5. Children’s Programming 6. Specialized Fare 7. Putting It All Together
Biography
Marilyn J. Matelski
