1st Edition
Digital Fashion Artificial Intelligence, Virtual, and Other Emerging Applications
Part A Artificial Intelligence Shaping Fashion Industry
Chapter 1: Artificial Intelligence in Fashion Design and Manufacturing – Abu Sadat Muhammad Sayem, Susan Postlethwaite, and Jalaj Hora
Chapter 2: Co-Ideation with Generative Artificial Intelligence (GAI) to Develop Fashion Textiles – Si Eun Kim and Se Jin Kim
Chapter 3: Reconfiguring Fashion Branding: The Role of AI in Recursive Aesthetic Evolution – Zhe Wang and Yanna Jessica Xu
Chapter 4: Enhancing Fashion Design Education and Industry Practices with Artificial Intelligence – Brian Taylor
Chapter 5: Artificial Intelligence and Ageism in Fashion – Morolake Dairo and Sharon Nunoo
Part B Virtual Fashion Applications
Chapter 6: Virtual Body and Body Satisfaction – Evrim Buyukaslan Oosterom, Fatma Baytar, and Fatma Kalaoglu
Chapter 7: Digital Avatars as Fashioned Bodies: Identity Making and Boundaries – Natalia Särmäkari, Emily Huggard, and Daniel Drak
Chapter 8: A Pedagogic Approach to Digital Pattern Cutting – Carolyn Hardaker, Eleanor Bandey, and Karen Deacon
Chapter 9: Digital Pattern Cutting and Simulation in Archival Garment Studies – Lucie Shilton
Part C Engineered Reality in Fashion
Chapter 10: Virtual Reality, Traditional Textiles and Contemporary Consumers – Karen Cross, Lyndsay Mesjar, Rong Zheng, Yang Jiang, and Josie Steed
Chapter 11: Understanding The Anatomy of Experience for Critical Analysis of Fashion Interactions – Erika Aline Rox
Chapter 12: Application of Extended Reality (XR) Technologies in the Fashion World – Md. Mahbubor Rahman, Jannatul Fardus, Naila Sharmin Kanta, Md. Mahmudul Hasan, Ghada Soliman, and Abu Sadat Muhammad Sayem
Part D Fashion Journey in Metaverse
Chapter 13: Metaverse Meets Fashion: The Fusion of Creativity and Technology – Chenming Lin, Yuyuan Shi, Guobin Xia, Gary Pogue, Linda Lightley, and Sheng-feng Qin
Chapter 14: Exploring the Affective Quality of Virtual Fashion Design in the Metaverse Era – Eun Kyoung Yang, Jeong Min Kho, and Ruobing Li
Chapter 15: Requirements to Enable Future "METAVERSE" Revenue Streams for Emerging Fashion Designers – Zowie Broach, Dawn Ellams, Eleanor Rockett, Andrew Bravin, and Philip Delamore
Chapter 16: Digital Wonderland in Web3: Utopian Visions and New Activism within the Gucci Community – Marta Sron and Maxi Heitmayer
Part E Miscellaneous
Chapter 17: Wired For Innovation – Fashion Design and Electronics – Paul Gough, Grace Hsieh, and Feng-Yu Hsu
Chapter 18: "Still Finding its Feet": Assessing the State of the Digital Fashion Field – Alice Janssens
Index
Biography
Abu Sadat Muhammad Sayem is Fellow of the Higher Education Academy, England, Fellow and Council Member of the Textile Institute, and Fellow of the Royal Society of Arts. He is an alumnus of the UK Commonwealth Scholarship Commission and the German Academic Exchange Programme, commonly known as DAAD. He obtained a PhD from the University of Manchester, an MSc from the Technische Universität Dresden, and a BSc from the University of Dhaka. He has over 20 years of professional experience of working in different roles in industry and academia, including the role of head of the department. He led the Digital Fashion Network project (2023–2024) funded by the Arts & Humanities Research Council (AHRC) in the UK. He currently works at Loughborough University. Dr. Sayem is a member of the Textile Institute’s publication committee and edits the Textile Institute Professional Publication Book Series published by CRC Press/Taylor & Francis.






