1st Edition

Digital Fashion Innovations Advances in Design, Simulation, and Industry

Edited By Abu Sadat Muhammad Sayem Copyright 2023
    218 Pages 70 B/W Illustrations
    by CRC Press

    218 Pages 70 B/W Illustrations
    by CRC Press

    Digitalisation is becoming a standard practice in the fashion industry. Innovation in digital fashion is not just limited to computer-aided design (CAD) and manufacturing (CAM), rather it runs throughout the fashion supply chain, from product life cycle management and developing new business models that promote sustainability to connecting virtual and augmenting reality (VR/AR) with fashion for enhanced consumers experience through smart solutions. Digital Fashion Innovations: Advances in Design, Simulation, and Industry captures the state-of-art developments taking place in this multi-disciplinary field:

    • Discusses digital fashion design and e-prototyping, including 2D/3D CAD, digital pattern cutting, virtual drape simulation and fit analysis.
    • Covers digital human modelling and VR/AR technology.
    • Details digital fashion business and promotion, including application of e-tools for supply chain, e-commerce, block chain technologies, big data, and artificial intelligence (AI).

    This interdisciplinary book will appeal to professionals working in textile and fashion technology, those developing AR and AI for clothing end uses, and anyone interested in the business of digital fashion and textile design. It will also be of interest to scientists and engineers working in anthropometry for a variety of disciplines, such as medical devices and ergonomics.

    Part A: Introduction. 1. Defining Digital Fashion and Tracking the Developments in Relevant Technologies. Part B: Digital Design and E-Prototyping. 2. Clothing Fit Evaluation: From Physical to Virtual. 3. The Virtual Fitting Process—How Precisely Does 3D Simulation Represent Physical Reality?. 4. Virtual Fit of Bodices Constructed Following Contemporary Methods. 5. Scan2Weave: Connecting Digital Anthropometry With 3D Weaving Technology. Part C: Digital Human and Metaverse. 6. Processing Data from High Speed 4D Body-Scanning System for Application in Clothing Development. 7. Smart Mirrors: Augmented, but Not Yet Reality. Part D: Digital Business and Promotion. 8. Direct-to-Consumer Fashion Brands: The Digitally Native Start-Ups in the Retail Industry. 9. Fashion Marketing with Virtual Humans as Influencers. 10. A Review of Blockchain Technology for Sustainable Fashion.


    Dr. Abu Sadat Muhammad Sayem is the principal investigator of the UKRI project "Digital Fashion Network (2023-24)". He has been working in the field of digital fashion since 2004 and has been chairing the annual event "Digital Fashion Innovation Symposium" since 2020. His ongoing research at the Manchester Metropolitan University covers the areas of digital prototyping, sustainable materials and process innovation, and smart garments. He obtained a PhD from the University of Manchester, an MSc. from the Technische Universität Dresden and a BSc. from the University of Dhaka. In the past, Dr. Sayem worked as an Associate Professor in the Textile Department and as the Head of the Centre of Scientific Research and Innovation of the Southeast University, Bangladesh. He is a member of the UKRI Talent Peer Review College, a fellow and trustee of the Textile Institute, a fellow of the Higher Education Academy (Advance HE, UK) as well as an alumnus of the Commonwealth Scholarship Commission, UK and the Deutscher Akademischer Austauschdienst (DAAD), Germany.