1st Edition

Digital Food TV The Cultural Place of Food in a Digital Era

By Michelle Phillipov Copyright 2022

    This book explores the new theoretical and political questions raised by food TV’s digital transformation.

    Bringing together analyses of food media texts and platform infrastructures—from streaming and catch-up TV to YouTube and Facebook food videos—it shows how new textual conventions, algorithmic practices, and market logics have redrawn the boundaries of food TV and altered the cultural place of food, and food media, in a digital era. With case studies of new and rerun television and emerging online genres, Digital Food TV considers what food television means at the current moment—a time when on-screen digital content is rapidly proliferating and televisual platforms and technologies are undergoing significant change.

    This book will appeal to students and scholars of food studies, television studies, and digital media studies.

    Introduction: Digital platforms and televisual food 1. Re-reading televisual flow: The politics of reruns on catch-up TV. 2. Streaming reality: Neoliberal subjectivities and aspirational labour, and Netflix food programming 3. Affect switches: Affective capture and market logics in online food videos 4. Technologies of intimacy: Reimagining broadcast food TV in the pandemic 5. Conclusion: Television and the politics of digital food

    Biography

    Michelle Phillipov is a Senior Lecturer in Media at the University of Adelaide. Her research explores the role of food media in shaping public debate, media and food industry practices, and consumer politics. She is an author or editor of five books, including Media and Food Industries: The New Politics of Food, Alternative Food Politics: From the Margins to the Mainstream (with Katherine Kirkwood), and Fats: A Global History.