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Digital Identity in the Age of Big Tech book cover

1st Edition

Digital Identity in the Age of Big Tech

By Cynthia Tysick Copyright 2026
206 Pages 10 B/W Illustrations
by Routledge

206 Pages 10 B/W Illustrations
by Routledge

206 Pages 10 B/W Illustrations
by Routledge
Also available as eBook on:
An accessible introduction to the technical and social construct of digital identity, this book helps students understand how the data they generate through online activities and apps is used and the implications it can have. Each of us has a digital identity, compiled of multiple identities, which has been built over the years as we have interacted with various technologies and apps. This book... Read more

Introduction

1. Digital Identity: What is it and how is it formed?

2. External Influence: The tools to mold you.

3. Your Value: Know the power of your data.

4. Social Identity: Your friends tell us who you are.

5. Financial Identity: The power of your social credit score.

6. Health Identity: What you don’t know could kill you.

7. Professional Identity: Losing your dream job.

8. Civic Identity: The surveillance state and personal autonomy.

9. Consumer Identity: Did you really buy that?

10. Self-Censoring: Filter bubbles and echo chambers.

11. Cancelling & Doxing: Culling you from the herd.

12. Intersectionality & Digital Identity

13. Reboot: Cleaning up your digital identity.

Glossary

Index

Biography

Cynthia Tysick is the Innovative Pedagogy and Creative Spaces Librarian at the University at Buffalo as well as Adjunct Professor in their Interdisciplinary Social Sciences Department where she teaches a first-year seminar on digital identity. Cynthia’s research explores the formation of digital identities and how individuals construct those identities through various landscapes, both physical and virtual.

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