Introduction, Digital content: first principles Chapter 1: Digital storytelling Chapter 2: Getting set up Chapter 3: Social media Match day: reporting a sporting event Chapter 4: Live blogging Chapter 5: Match reporting New Techniques Chapter 6: Attracting an audience Chapter 7: Video-making Chapter 8: Sports jounralism and data One-club journalism Chapter 9: The club journalist Chapter 10: The fan journalist Major Projects: Longer pieces of sports journalism Chapter 11: Podcasts Chapter 12: Longform journalism, Glossary.
Biography
Charles M. Lambert spent two decades as a television journalist, covering news and sport for the BBC and ITV. He has run the sports journalism degree courses at the University of East London and the University for the Creative Arts, UK, where he’s now in charge of the journalism and media cluster.
‘Charles Lambert has hit upon a winning formula: a thoroughly informative, entertaining and educational read, which is complimented by being a genuinely addictive page-turner! I would say this a must-read for any aspiring sports journalist.’
Will Cope, Course Leader BA (Hons) Sports Journalism, Southampton Solent University, UK
‘Charlie Lambert has taken the pulse of modern sports journalism and written the prescription. It is up to the minute, yet rooted in tried-and-trusted method, providing an insightful and thoroughly researched guide on how to do the job in a digital world.’
Adam Powley, Joint Programme Leader, Sports Journalism, University of East London, UK
