1st Edition

E-Commerce Usability Tools and Techniques to Perfect the On-Line Experience

By David Travis Copyright 2003
200 Pages
by CRC Press

200 Pages
by CRC Press

200 Pages
by CRC Press

Top performing dotcoms share a common feature. It isn't a new software plug-in or a design gadget or any other piece of technology. These sites share a passionate focus on usability. This book is written by an international usability consultant, writer and trainer who specializes in the design and evaluation of web-based and wireless applications, e-commerce sites and interactive television. The... Read more
Preface. Introduction. Analyze the Opportunity. Build the Context of Use. Create the User Experience. Track Real-World Usage and Continuously Improve the Site.

Biography

David Travis