Emotional Heritage Visitor Engagement at Museums and Heritage Sites
Emotional Heritage brings the issues of affect and power in the theorisation of heritage to the fore, whilst also highlighting the affective and political consequences of heritage-making.
Drawing on interviews with visitors to museums and heritage sites in the United States, Australia and England, Smith argues that obtaining insights into how visitors use such sites enables us to understand the impact and consequences of professional heritage and museological practices. The concept of registers of engagement is introduced to assess variations in how visitors use museums and sites that address national or dissonant histories and the political consequences of their use. Visitors are revealed as agents in the roles cultural institutions play in maintaining or challenging the political and social status quo. Heritage is, Smith argues, about people and their social situatedness and the meaning they, alongside or in concert with cultural institutions, make and mobilise to help them address social problems and expressions of identity and sense of place in and for the present.
Academics, students and practitioners interested in theories of power and affect in museums and heritage sites will find Emotional Heritage to be an invaluable resource. Helping professionals to understand the potential impact of their practice, the book also provides insights into the role visitors play in the interplay between heritage and politics.
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List of abbreviations
Part I: Heritage, Politics and Emotion
- Critical realist heritage studies: Agency, reflexivity and materiality
- Reconsidering heritage and identity: The politics of recognition and the affective practices of heritage.
- Registers of engagement
Part II: Methods and Quantitative Findings
- Overall findings and national comparisons
- Genres of museums and heritage sites: Comparisons
- Demographic variables and visitor responses
- Reassessing learning: Changing views and deepening understanding
- Performing reinforcement and affirmation: ‘It just reinforces a lot of the stuff I think’
- Emotional banality and heritage-making: The banality of grandiloquence revisited
- Intergenerational communication and connection
- Heritage and the politics of recognition
- Heritage, privilege and the politics of misrecognition
Part III: Emotional Heritage: Themes and Performances
"Based on a massive amount of empirical research – conducted across continents and years – this ambitious book is a major contribution to heritage debates. Written with verve and clarity, its importance goes far beyond its crucial message that we need to take the emotional dimensions of heritage seriously. In Emotional Heritage, Laurajane Smith not only presents this groundbreaking project but also robustly sets out her analytical stall and manifesto for heritage studies." – Sharon Macdonald, Humboldt-Universität zu Berlin, Germany
"This well-researched and easily accessible book is major contribution to both heritage and emotion studies." - Sandra Engels, KULT_online