Ethnographic Research in the Social Sciences  book cover
1st Edition

Ethnographic Research in the Social Sciences

  • Available for pre-order on May 19, 2023. Item will ship after June 9, 2023
ISBN 9781032492339
June 9, 2023 Forthcoming by Routledge India
224 Pages 13 B/W Illustrations

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Book Description

This book is an essential guide to scientifically conducting contemporary ethnographic research at undergraduate, postgraduate and doctoral levels in the social sciences, the humanities, and business studies. It addresses the methodological challenges of ethnographic research across the social sciences and highlights present time research areas, including digital ethnography, artificial intelligence, classroom pedagogy, hybrid organization and many more. 

This volume is divided into three sections and can be a single source of reference to —

• Guides students through essential theoretical and conceptual aspects of ethnography;

• Demonstrates the usage of ethnography in allied disciplines — psychology, healthcare, international border studies, linguistic, artificial intelligence, and organizational behavior;

• Demonstrates the application of ethnographic research in the field;

• Presents valuable lessons from fieldwork experiences by different scholars across a variety of communities;

• Includes dos and don’ts for early career and first-time researchers.

A step-by-step, student friendly text, this book will be essential supplementary reading across the social sciences and the humanities, especially for those conducting fieldwork in the Global South.

Table of Contents

PART I: An Insight into Ethnography


1. Ethnography: A Progressive Methodological Approach

Madhulika Sahoo and Anjali Kurane


2. Emic and Etic Approaches in Conventional and Contemporary Social Science Research

Navaneeta Rath


3. Ethnographic Case Study Research: The Scope and Limits of Empirical Data

Sattwick Dey Biswas


4. Ethical Issues in Ethnographic Research: A Methodological Practice in the Field

Sumahan Bandyopadhyay


5. Ethnographic Techniques in Social Sciences Research

Amrita Sahu and Madhulika Sahoo


6. Ethnographic Research in Social Sciences: Using RQDA (CAQDAS) for Data Analysis

Surjit Kumar Kar and Debasmita Panigrahi



PART II: Ethnography Then and Now: Use of Ethnography in Allied Disciplines


7. Ethnography in Education: Ethnographic Research Methods in Understanding Classroom Pedagogies

Julie Lucille del Valle


8. Linguistic and Cultural Diversity: An Ethnographic Approach to Teaching and Learning of Language

Tannistha Dasgupta


9. The Cultural basis of Human Behaviour and Ethnography

Bhaswati Patnaik


10. Ethnography and Health Research: The Ins and Outs

Shruti Singh Saxena and Nishant Saxena


11. International Borders Studies and Ethnography Research Challenges

Ratna Dhar


12. Ethnography and Artificial Intelligence

S. Sumathi, S. Manjubarkavi and P. Gunanithi


13. Exploring Hybrid Organizing through Organizational Ethnography

Sushanta Kumar Sarma

PART III: From Theory to Practice: Sharing Ethnography Fieldwork Experiences


14. The ‘Reflexive Rapport’ in a Participatory Ethnography Research with Slum Children in Bangladesh

Rosie Yasmin


15. Smart City Stories: A Case Study of a City in South India

Kanaka Himabindu Pottumuthu and Haripriya Narasimhan


16. Digital Ethnography: Opportunity and Challenges in Applying for Tribal Development

Shree Bhagwan Roy


17. Recovering Health through Identity: The Sési Irékani-Buen Vivir in México for the P’urhépecha people

Marco Ricardo Téllez Cabrera


18. An Exploratory Study of Witchcraft among Munda Tribes of Betakocha in India

Prita Das Gupta, Dheeshana Jayasundara and Ewan Duarte


19. Social Construction of Gender and Ethnography: An Ethnographic Case study on Primary Educational Intuitions of Rural Bangladesh

Tata Zafar

20. From Prescription to Application: Using Grounded theory-based Methods to Study Social Enterprises

Ankita Tandon

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Madhulika Sahoo is an anthropologist by training and is currently working as Assistant Professor (OPSC) at the Department of Anthropology, Kalahandi University, India. She is also Director Student Welfare and Placement and syndicate member of Kalahandi University, Government of Odisha. Dr Sahoo has more than 8 years of experience working on development sector on forced migrants, and tribal development in India and the United Kingdom.

S. Jeyavelu is a management scholar, academician, process facilitator, consultant, and coach. He is currently working as Professor and Director, GITAM School of Business, GITAM, India. He was the founding Dean VIT-AP School of Business, VIT-AP University, AP where he started India’s first BBA program with Liberal Arts foundation (2018–2021).

Anjali Kurane is Senior Professor and Head, Department of Anthropology, Savitribai Phule Pune University, India. Professor Kurane has over 30 years of teaching experience, and 16 years of administrative experience as a capacity of Former Dean, Faculty of Humanities, Director of Interdisciplinary Studies in Humanities and Social Sciences, Coordinator for Social Sciences and Humanities, and member of the Statutory Authorities of a University Board of Studies, Academic Council, Senate.