Eventscapes: Transforming Place, Space and Experiences directly examines the interrelation between events’ simultaneous dependence on and transformation of the places in which they are held.
This event–environment nexus is analysed through a variety of international case studies including different kinds of well-known sporting and cultural events such as Vivid Sydney, the Vancouver 2010 Winter Olympics and the Tour Down Under international cycle race, among others. Chapters focusing on visual design explore the opportunities, at different spatial scales, to develop an event ‘look’ and the ways in which an event experience can be enhanced through connecting and engaging with the local culture and community. As well as the planning and management of events, the book draws on event experience, dramaturgically examining the roles played by authors, actors and the audience, and emphasises the participation of multiple groups in the co-creation of event experiences.
This will be invaluable reading for those studying events and the environment. Adopting a multidisciplinary approach, it also draws on geography, urban and cultural studies, image studies, architecture and design, environmental psychology, and event management, and will be of use to a broad academic audience.
Table of Contents
3 The study of scapes
5 Transformations by design
6 Transformations by light
Graham Brown is Professor of Tourism Management, University of South Australia.
'This book provides a long overdue and much needed account of eventscapes. Graham Brown has produced a thoroughly researched review of the ideas and principles underpinning this complex concept. Brown uses a range of fascinating examples and his book will be appreciated by anyone wanting to learn more about event design, but also those with wider interests in place management and the experience economy.'
Dr. Andrew Smith, School of Architecture and Cities, University of Westminster, UK
'The concept of eventscapes directs attention to the effects of the physical environment on the way events are experienced while revealing their impact on the places they occupy and the spaces they move through. The book assists understanding of event planning, design, experience and impacts by analysing eventscapes from diverse perspectives. It is a thought-provoking book which brings a much-needed critical edge to event studies. A major contribution!'
Dr I. Sunny Lee, Senior Lecturer in Event and Tourism Management, University of South Australia