1st Edition

Experimenting with Emerging Media Platforms Field Testing the Future

By Dan Pacheco Copyright 2023
212 Pages 9 B/W Illustrations
by Routledge

212 Pages 9 B/W Illustrations
by Routledge

212 Pages 9 B/W Illustrations
by Routledge

Experimenting with Emerging Media Platforms teaches students in media tracks – journalism, advertising, film, and public relations – how to independently field test and evaluate emerging technologies that could impact how media is produced, consumed, and monetized in the future. Taking a unique trial-and-error approach, the author encourages students to go against their desire for perfection... Read more

List of Figures

About the Author

Acknowledgments

Foreword by Gary Kebbel

Introduction: Emerging Media Platforms: Field Testing the Future

Chapter 1 - Who Can Predict the Future?

Chapter 2 - Change Theories

Chapter 3 - Initiating Your Field Test

Chapter 4 - Open-Source Technologies

Chapter 5 - XR and the Metaverse

Chapter 6 - Augmented Reality

Chapter 7 - Conducting Your Field Test

Chapter 8 - 360 Photography and Video

Chapter 9 – Photogrammetry

Chapter 10 - Data, AI, Automation, and Bots

Chapter 11 - Autonomous Flying Cameras

Chapter 12 - Field Testing the Future

Afterword: The Edge of Innovation

Index

Biography

Dan Pacheco is Professor of Practice and Peter A. Horvitz Endowed Chair of Journalism Innovation at the S.I. Newhouse School of Public Communications, USA.