Continuing its engaging and readable approach, this second edition presents an overview of the major theories within the discipline of communication studies inclusive of the three major paradigms of social scientific, interpretive, and critical.
Each member of the author team writes from his or her area of expertise, giving readers further insight into how the theory is applied to research within communication studies. With extensive pedagogical features, the text underscores key concepts and links them to students’ own communication studies scholarship and everyday lives. Key updates for this edition include updated examples and discussions around theories to give students a deeper understanding; explorations of Black Lives Matter and intersectionality; and new pedagogical features in line with Bloom’s taxonomy.
This book is ideal as a core text for undergraduate courses in communication theory.
Online resources also accompany the text: an instructor manual, test bank, lecture slides, and author introduction videos. Please visit www.routledge.com/9781032015194 to access the materials.
Table of Contents
Chapter 1: Making Sense of Communication
Chapter 2: Conceptualizing Communication Theory
Chapter 3: Communication Theory and Research
Chapter 4: Signs, Symbols, and Semantics
Chapter 5: Organizing and Sending Messages
Chapter 6: Explaining and Understanding Human Behavior
Chapter 7: Discourse and Change
Chapter 8: Communication in Developing Relationships
Chapter 9: Communication in Sustaining Relationships
Chapter 10: Processes of Persuasion
Chapter 11: Communication in Organizations
Chapter 12: Theories of Group and Family Communication
Chapter 13: Theories of Health Communication
Chapter 14: Technology and Media Processing
Chapter 15: Theories of Communication, Culture, and Critique
Kory Floyd is a professor of communication at the University of Arizona, USA.
Paul Schrodt is the Philip J. and Cheryl C. Burguière’s Professor of Communication Studies at Texas Christian University, USA.
Larry A. Erbert is an associate professor of communication at the University of Colorado Denver, USA.
Kristina M. Scharp is an associate professor in the Department of Communication at Rutgers University, USA.