The export of American architecture began in the nineteenth century as a disjointed set of personal adventures and commercial initiatives. It continues today alongside the transfer of other aspects of American life and culture to most regions of the world. Jeffrey Cody explains how, why and where American architects, planners, building contractors and other actors have marketed American architecture overseas. In so doing he provides a historical perspective on the diffusion of American building technologies, architectural standards, construction methods and planning paradigms. Using previously undocumented examples and illustrations, he shows how steel-frame manufacturers shipped their products abroad enabling the erection of American-style skyscrapers worldwide by 1900 and how this phase was followed by similar initiatives by companies manufacturing concrete components.
Table of Contents
Introduction 1. Exporting Steel-framed Skeletons of American Modernity 2. From the Steel Frame to Concrete: Foundations for a System of Contracting Abroad, 1900-c.1920 3. American Builders Abroad at a Fork in the Road: Adjust or Go Home, 1918-1930 4. Exporting the American City as a Paradigm for Progress, 1920-1945 5. Architectural Tools of War and Peace, 1945-1975 6. The American Century's Last Quarter: Exporting Images and Technologies with a Vengeance, 1975-2000. Bibliography. Index.
Jeffrey Cody is currently Assistant Professor at the Department of Architecture at the Chinese University of Hong Kong.
'Cody's book provides a pioneering first step in the examination of the influence of American contractors, architects, and planners abroad' - American Historical Review
'For those operating on a strict globalization diet, Exporting American Architecture 1870-2000 is a welcome addition to the menu.' - Pierluigi Serraino, Journal of Architectural Education
'A valuable review of efforts to cultivate an international maket for this country's architecture and engineering' - JSAH