In this volume, leading scholars in international business and business history in the United States, Europe and Japan examine the experiences of a range of firms in the United States. They survey British, Canadian, French, German, Spanish and Japanese firms, and span a range of sectors including automobiles, banking, electricals, petroleum and steel. Together, their contributions present a unique evolutionary and comparative perspective on the management and performance of foreign companies in the United States since 1945.
This book is essential reading for all those with a professional or academic interest in international business, management, business history or business in the United States.
'The strength of this volume lies in the extent to which it combines macroeconomic accounts with macroeconomic evidence.' - Harm G. Schroter, University of Bergen, German Historical Institute
1. American Dreams
2. An Overview of Foreign Companies in the United States, 1945-2000
3. Revisiting UK FDI in US Manufacturing and Extractive Industries in 1960
4. Canadian Companies in the United States: A Survey and a Case Study
5. Siemens in the US 6. French Direct Investment in Car and Truck Manufacturing in the US: A Story of Failure and Success
7. Managing U.S. Subsidiaries from Non-Traditional Foreign Direct Investors: Spanish Stainless Steel Companies
8. Foreign Banks in the United States since World War II: A Useful Fringe
9. OLI and OIL: BP in the US in Theory and Practice, 1968-1998 10. The 'Americanization' of Shell Oil
11. What do Affiliate Exits Tell us about the Challenges Faced by Foreign Investors in the United States?
12. Management Archetypes and the Location Strategies of Japanese Multinationals in the US
Recent years have seen an explosion of research in business history. Business history is now seen variously as a key to understanding a vital aspect of the past, a source of parallels and insights into modern business practice, and a way of understanding the evolution of modern business practice. This series is not limited to any single approach, and explores a wide range of issues and industries.
Authors wishing to submit proposals for publication consideration in the Routledge International Studies in Business History series can contact series editors Jeffrey Fear (Jeffrey.Fear@glasgow.ac.uk) and Christina Lubinski (email@example.com)