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From Corporate to Social Media: Critical Perspectives on Corporate Social Responsibility in Media and Communication Industries book cover

1st Edition

From Corporate to Social Media Critical Perspectives on Corporate Social Responsibility in Media and Communication Industries

By Marisol Sandoval Copyright 2014
312 Pages 15 B/W Illustrations
by Routledge

312 Pages 15 B/W Illustrations
by Routledge

312 Pages 15 B/W Illustrations
by Routledge
Also available as eBook on:
The corporate and the social are crucial themes of our times. In the first decade of the twenty-first century, both individual lives and society were shaped by capitalist crisis and the rise of social media. But what marks the distinctively social character of "social media"? And how does it relate to the wider social and economic context of contemporary capitalism? The concept of Corporate... Read more

1. Introduction  2. Corporate Social Responsibility: Critical Perspectives  3. Social Responsibility and the Media  4. Towards a Critical Empirical Case Study of CSR in Media and Communication Industries  5. Apple: Dirty Computers?  6. AT&T: Internet Censor?  7. Google: Evil Spy?  8. HP: Hazardous Products? CSR Approach  9. Microsoft: Knowledge Monopoly?  10. News Corporation: Consciousness Industry?  11. The Walt Disney Company: Nightmare Factory?  12. Vivendi: Corporate Pirates?  13. Social (Ir)Responsibility in the Media and Communication System  14. The Logic of Property and the Logic of the Common in the Media System  15. Conclusion: Social Media as Commons-Based Media

Biography

Marisol Sandoval is a Lecturer at the Department of Culture and Creative Industries at City University London. Her research focuses on alternative media, critical political economy of cultural industries, and Corporate Social (Ir)Responsibility. She is co-editor of Internet and Surveillance (2009) and Critique, Social Media and the Information Society (2013).

Sandoval’s thoroughly researched and withering critique of corporate social responsibility in the media industry provides an excellent guide for those who want to understand today’s media world in order to change it. - Vincent Mosco, author of 'To the Cloud: Big Data in a Turbulent World'

 

What a marvelous book this is! Marisol Sandoval offers a vibrant new voice that cuts through the noise about corporate social responsibility and takes us to the center of its claims. Essential reading for sociologists, media scholars, and environmentalists alike. - Toby Miller, author of 'Greening the Media'

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