1st Edition

Fundamentals of Leisure Business Success A Manager's Guide to Achieving Success in the Leisure and Recreation Industry

By William Winston, Jonathan T Scott Copyright 1998
208 Pages
by Routledge

208 Pages
by Routledge

Easy to read and conducive to discussion, Fundamentals of Leisure Business Success: A Manager’s Guide to Achieving Success in the Leisure and Recreation Industry takes a practical, upbeat look at the world’s largest industry--leisure and recreation--and gives you practical tips and surefire strategies for making your own profit or nonprofit leisure business a blue ribbon success. Its condensed... Read more
Contents Preface
  • Part I: Introduction
  • Leisure: The World’s Largest Industry
  • Leisure as Business
  • The Case Study Introduction
  • Part II: Theories and Applications
  • Introduction
  • Building the Commitment to Change
  • Strategy
  • Structure
  • Systems
  • Staff
  • Style
  • Shared Values
  • Skills
  • Change in Retrospect
  • Results
  • Case Study Conclusions
  • Recreation Services Today
  • Part III: Components
  • Introduction
  • Understanding Good Customer (or Guest) Service
  • Difficult Customers
  • Getting the Most from Employees
  • Teamwork and Delegation
  • Volunteers
  • Finance and Accountants
  • The Importance of Marketing
  • Pricing and How to Make It Work Best for You
  • Ethics and Quality
  • Planning Projects, Events, and Activities
  • Part IV: Paths and Directions
  • Where to Go for Further Information
  • Conclusion
  • Bibliography
  • Index

Biography

William Winston