1st Edition
Global Business Transformation Innovation, Technology, and Sustainability
Preface xv
Foreword xvii
About the Editors xix
List of Contributors xxi
Acknowledgments xxvii
PART 1 Global Strategies and Elements for Business Transformations
Chapter 1 Exploring Sustainable Business Reporting Using the Triple Bottom Line: A Systematic Review 3
Rinku Sanjeev, Nidhi Shridhar Natrajan, Rishabh Jain, and Leo Paul Dana
1.1 Introduction 3
1.2 Literature Review 4
1.2.1 TBL: Measurement Issues 4
1.2.2 TBL and Sustainability 5
1.2.3 TBL and Social Responsibility 6
1.2.4 TBL and Sustainable Reporting 7
1.3 Methodology 8
1.4 Analysis 9
1.4.1 Salient Features of the Bibliometric Data 9
1.4.2 Source Impact Analysis 9
1.4.3 Author Impact 11
1.4.4 Keyword-Based Thematic Analysis 12
1.5 Findings and Discussion 12
1.6 Conclusion 14
1.7 Limitations 14
References 14
Chapter 2 Role of Integral Leadership Style in Corporate Social Responsibility 17
Jaideep, Muskan Khan, Akhil Agnihotri, Arpana Kumari, and Mujtaba M. Momin
2.1 Introduction 17
2.2 Literature Review Corporate Social Responsibility 18
2.3 CSR and UNGC in India 19
2.4 Integral Leadership 20
2.5 The Level 5 Integral Leadership Style 20
2.6 Integral Leadership and Corporate Social Responsibility 22
2.7 Conceptual Framework 22
2.8 Research Methodology 23
2.9 Sample and Data Collection 23
2.10 Data Analysis 23
2.11 Results 23
2.12 Outer Loading 25
2.13 Construct Reliability and Validity 25
2.14 Discriminant Validity 26
2.15 Hypothesis Testing—Structural Model Analysis and Results 26
2.16 Discussion and Conclusion 27
2.17 Conclusion 28
2.18 Theoretical Implications 28
2.19 Practical Implications 28
2.20 Limitations and Future Directions 29
2.21 Conclusion 29
References 29
Chapter 3 Redefining Investment Paradigms: ESG Integration and Sustainable Finance in New Era of Investing 31
Richa Bhatia, Sunil Kadyan, Narinder Kumar Bhasin, Shivoham Singh, and Srishti Bathla
3.1 Introduction 31
3.2 Background of the Study 32
3.3 Literature Review 35
3.4 Research Gap 37
3.5 Conceptual Framework 37
3.6 Hypothesis 38
3.7 Research Objectives 39
3.8 Research Methodology 39
3.9 Discussions 39
3.9.1 Confirmatory Composite Analysis 39
3.10 Structural Equation Model 43
3.10.1 Results of Hypothesis Testing 43
3.11 Conclusions and Implications 44
3.12 Limitations and Further Study 44
References 44
Chapter 4 Optimizing Operational Processes before It Implementation Using Lean Six Sigma Methodology 47
Sandeep (Sunny) Jadhav, Anita Sable, and Kiran Jadhav
4.1 Introduction 47
4.2 Motivation and Purpose 47
4.2.1 Purpose of the Paper 48
4.3 Overview of Lean Six Sigma 48
4.3.1 Principles 48
4.3.2 Understanding DMAIC 49
4.3.3 LSS Tools and Techniques 49
4.4 Application in Process Improvement 49
4.5 Relevance in Streamlining Processes and Reducing Waste 50
4.5.1 Streamlining Processes 51
4.5.2 Reducing Waste 51
4.5.3 Impact on Operations 52
4.6 Preevaluation for IT Implementation 52
4.7 Challenges That May Arise if Processes Are Not Optimized Beforehand 53
4.8 Lean Six Sigma Tools and Techniques 54
4.9 Case Studies or Examples 54
4.10 Strategies to Overcome Challenges Effectively 55
4.11 LSS Importance and Contribution 57
4.12 Conclusion 59
References 59
Chapter 5 Overview of India’s Agri-Food Trade Growth, Opportunities, and Challenges 61
Y. Kalyani
5.1 Introduction 61
5.2 Review of Literature 62
5.3 Methods and Materials 63
5.4 Results and Discussions 64
5.4.1 Trends and Composition of Agri-Food Trade 64
5.4.2 Trade Profile 65
5.4.3 Product-Wise Trade Profile 65
5.4.4 Direction of Trade from 2005 to 2021 65
5.4.5 SWOC of India’s Agri-Food Sector 72
5.4.6 Discussion 72
5.4.7 Composition of Trade 72
5.5 Conclusions and Implications 76
5.6 Limitations and Future Research 77
References 77
PART 2 Digitization as a Cornerstone for Achieving Business Transformations in Emerging Markets
Chapter 6 Coffee Industry’s Digital Espresso Brewing Brilliance with Barista Robots 81
Sivarethinamohan R. and Mahalakshmi S.
6.1 Introduction 81
6.2 How Does a Barista Robot Work? 81
6.2.1 Object Recognition 83
6.2.2 Semantic Segmentation 84
6.2.3 Path Planning and Navigation 84
6.2.4 The Coffee-Making Process 86
6.3 In-Depth Dive into the Algorithms 89
6.3.1 A-Star Algorithm 89
6.3.2 Bayesian Optimization 91
6.3.3 PID Algorithm 95
6.4 Practical Implications of Barista Robots 101
6.5 Societal Implications of Barista Robots 102
6.6 Conclusion 102
References 102
Chapter 7 Student Innovators and Digital Entrepreneurship: Post Pandemic Era in India 105
Jainab Zareena
7.1 Introduction 105
7.2 Methodology 107
7.3 Discussion and Interpretation 108
7.4 Conclusion 111
7.5 Theoretical and Practical Implications of the Study 111
References 112
Chapter 8 The Playful Edge: The Influence of the Playfulness of Higher Education Leaders in Developing the Emotional Intelligence of Students for Enhanced Organizational Effectiveness 113
Salini K and K.M Ashifa
8.1 Introduction and Review of Literature 113
8.2 Study Objectives 116
8.3 Research Methodology 117
8.4 Results and Discussion 117
8.4.1 Relationship between the Playfulness of Teachers and the Development of Intelligence among Students 120
8.5 Relationship between the EI of Students and Organizational Effectiveness: A Descriptive Analysis 121
8.6 Integration of Playfulness in the Work Setting of a Higher Education Environment (Implication of Research to the Teaching—Student Community) 122
8.7 Research Limitations and Wrap Up 124
8.8 Research Directions for Future Research 124
References 124
PART 3 Integrations of New-Age Technologies with Sdgs for Business Transformations
Chapter 9 Workplace Transformation—A Mediation Model Enabling Hybrid Workplaces for Medium-IT-Product Companies in South India 129
Prasanna Kumar Kalahasthi and Usha N.
9.1 Introduction 129
9.2 Review of Literature 130
9.2.1 Hybrid Workplace and Employee Performance 131
9.2.2 Mediating Factors—Moonlighting, Work Engagement, and Employee Satisfaction 131
9.2.3 Conceptual Framework and Hypothesis Development 132
9.3 Research Methodology 133
9.4 Data Analysis 134
9.4.1 Hypotheses Results 136
9.5 Discussion 138
9.5.1 Theoretical Implications 138
9.5.2 Practical Implications 139
9.5.3 Limitations and Future Research 139
9.6 Conclusion 140
References 140
Chapter 10 Impediments in Green Supply Chain Management (GSCM) in the Textile Industry: An ISM and GLM Approach 144
Shivoham Singh, Devendra Shrimali, Karunesh Saxena, and Jyotsna Ghildiyal Bijalwan
10.1 Introduction 144
10.2 Review of Literature 145
Chapter 11 Exploring the Factors Affecting Job Satisfaction in Higher Educational Institution Employees: An Empirical Study 163
Raj Maurya, M. Sanjoy Singh, Sukanta Kumar Baral, and Mohammad Saeed
11.1 Introduction 163
11.2 Review of Literature 164
11.3 Gap of the Study 165
11.4 Conceptual Framework 166
11.5 Methodology 166
11.6 Analysis and Interpretation 167
11.7 Analysis of the Factors and Reliability Test 167
11.8 Discussion 172
11.9 Conclusion 172
11.10 Recommendations 173
References 173
Chapter 12 Effect of Visual Merchandising in Retail Outlets on Consumers’ Purchase Decisions: An Empirical Study 178
Anagha Shukre, Deveshan Shukre, and Kulraj Singh
12.1 Introduction 178
12.2 Review of Literature 179
12.3 Research Methodology 180
12.3.1 Analysis of Customers 180
12.4 Implications 195
12.5 Limitations 196
12.6 Conclusion 196
References 196
Chapter 13 Prioritizing the Factors Affecting Sustainable Entrepreneurial Intentions: A Fuzzy Analytic Hierarchy Approach 197
Nidhi Srivastava, Arpita Srivastava, Prachi Agarwal, and Kakul Agha
13.1 Introduction 197
13.2 Review of Literature 198
13.3 Research Methodology 200
13.4 Conclusion 208
13.5 Implications 208
13.6 Limitations 208
13.7 Scope for Future Research 208
References 209
10.3 Research Methodology 146
10.4 Results 148
10.5 Conclusions 158
References 161
PART 4 Role of Government in Supporting Infrastructure for Business Transformations
Chapter 14 Bridging the Divide: Skill-Gap Analysis in the Indian EdTech Landscape 215
Anuj Rajput, Pallavi Sharda Garg, Samarth Sharma, Archana Singh, Anita Venaik, Nitendra Kumar, and Sandeep Sharma
14.1 Introduction 215
14.1.1 Objectives of the Current Research 216
14.2 Literature Review 216
14.2.1 Proposed Conceptual Framework 217
14.3 Research Methodology 219
14.3.1 Research Design 219
14.3.2 Data Collection Technique 219
14.3.3 Data Processing Technique 219
14.4 Data Analysis and Findings 219
14.4.1 Awareness of EdTech Platform Offering Skill Development Courses 219
14.4.2 Skill-Gap Analysis among Workforces 220
14.4.3 Factors 221
14.4.4 Perceived Effectiveness of EdTech Platforms Offering Skill Development Courses 222
14.4.5 Analysis Using SEM 223
14.5 Discussion 227
14.5.1 Key Findings 228
14.5.2 Managerial Implications 228
14.5.3 Strategic Integration of EdTech into Organizational Development 230
14.5.4 Conclusion 230
Bibliography 230
Chapter 15 Analysis of Reverse Logistics Issues in India: Challenges of the Remanufacturing Process 232
Ajay K. Sinha, Tanmoy De, and Arijit Bhattacharya
15.1 Introduction 232
15.2 Literature Review 235
15.3 Methodology 236
15.4 Data Analysis 237
15.5 Result and Discussion 239
15.6 Conclusion 240
References 240
Chapter 16 AI-Enabled Metamorphosis: A Conceptual Framework for Revolutionizing Marketing Mix Modeling Strategies 242
Pallavi, Pragya Singh, Karishma Chaudhary, and Charles Mbohwa
16.1 Introduction 242
16.1.1 Purpose of the Study 243
16.2 Literature Review AI and Marketing 243
16.3 Marketing Mix Modeling, the 4Ps 245
16.4 Theoretical Framework Adapting the 4Ps for AI Integration 246
16.5 Product Mix and AI Integration 247
16.6 Price Mix and AI Integration 247
16.7 Place Mix and AI Integration 248
16.8 Promotional Mix and AI Integration 248
16.9 AI-Enabled Mixing and Analysis Techniques 251
16.10 Model Training and Deployment Steps 251
16.11 Conclusion 252
References 252
Chapter 17 A Study on Promoting Sustainable Finance Practices for India’s Ecological Sustainability and Economic Stability: A Systematic Review 254
Sachin Srivastava, Shinu Vig, and Neeraj Nautiyal
17.1 Introduction 254
17.2 Methodology 255
17.2.1 Data Retrieval Procedure 255
17.2.2 The First Search 256
17.2.3 Investigations Selection 256
17.2.4 Data Extraction 256
17.3 Result and Discussion 257
17.3.1 Analysis of Publication Trends 257
17.3.2 Most Effective Journals Topics in Sustainable Finance Publishing 259
17.3.3 Keyword Analysis 260
17.3.4 Methodology Used 260
17.3.5 Analysis of Citation 260
17.3.6 Funding Details 261
17.3.7 Practical Implications 261
17.3.8 Theoretical Implications 261
17.4 Conclusion 261
References 262
Chapter 18 Business Value Articulation in Agile IT Projects 264
Manojkumar V Chaudhari, P Ashok, and Poornima Tapas
18.1 Introduction 264
18.2 Research/Methodology 264
18.3 Application of Research in Consumer Sales Managed in ERP 265
18.3.1 A Case Study on Business Value Articulation through Cost Saving for Customer Sales Representatives 265
18.4 Application of Research in the Software Consulting Industry 266
18.4.1 PO and Invoice Value Mismatches 268
18.4.2 System Mismatch between SAP and Other Legacy Systems 268
18.4.3 Scenario 3: PO Failure Notifications 269
18.5 Other Benefits of Business Value Articulation 271
18.6 Conclusion 271
18.6.1 Boost in Efficiency 271
18.6.2 High-Quality Results 272
18.6.3 Increased Access to Accurate Information 272
18.6.4 Secure Resources and Strict Control 272
18.6.5 Performance Monitoring Capabilities 272
Bibliography 272
Chapter 19 The Effect of Inflation on Consumption Expenditure of Fixed Income Earners in Oromia Region of Ethiopia 273
Vijay Kumar Pandey, Abebe Shanko, and Meenakshi Kaul
19.1 Introduction 273
19.2 Literature Review and Theoretical Development 274
19.3 Research Methods 275
19.3.1 Research Design 275
19.3.2 Method of Data Process, Presentation, and Analysis 276
19.4 Data Presentation, Analysis, and Discussion 277
19.4.1 Response Rate 277
19.4.2 Inflation in Food and Other Edible Products 278
19.4.3 Effect of Inflation in Basic Domestic Amenities on Consumption Expenditure 279
19.4.4 Effect of Inflation on the Cost of Other Expenses on Consumption Expenditure 279
19.4.5 Multiple Regressions of Consumption Expenditure and Inflation in Different Food Items 280
19.4.6 Interpretation of Regression Results 282
19.4.7 Major Findings 282
19.5 Conclusions 283
19.6 Recommendations 283
References 284
Index 285
Biography
Richa Goel is an Associate Professor of Economics and International Business at Symbiosis Centre for Management Studies, India, a Gold Medalist, a Master of Economics, and has a Ph.D. in Management. She worked for almost 6 years in the area of Diversity Management and has 23 years of experience in academics. Dr. Goel is working in collaboration with a few International Researchers on various projects related to E- Shiksha, Women Empowerment, and SDG. She has to her credit numerous research papers in reputed national and international journals, participated in many international and national conferences, and served as a member of the review committee for conferences and journals. Dr. Goel has many books to her credit is also a book series editor for Taylor’s and Francis.
Chitra Krishnan is an Associate Professor at the Symbiosis Centre for Management Studies, Symbiosis International University, India, and is a Certified HR analyst. She is a teaching professional with over 16 years of national and international experience and possesses excellence in teaching and research. Dr. Krishnan has been actively involved in rigorous academic pursuits in higher professional education to enhance skill sets that promote the holistic development of learners. She has several publications in acclaimed journals at national and international levels and has participated in many national and international conferences. She is passionate about writing and has six books to her credit with international publishers and has been empanelled as a member of the review committee for conferences and journals of repute. Her area of interest includes Human Resource Management, Organization Behavior, Talent Management, Diversity Management, Employee Satisfaction, Knowledge Management, Artificial Intelligence, and Emotional Intelligence.
KDV Prasad works as a Faculty of Research at Symbiosis Institute of Business Management, Hyderabad; Symbiosis International (Deemed University), India. He holds a master’s in computer applications and a master’s in software systems from BITS, Pilani; MBA (Human Resources), IGNOU, New Delhi. Dr. Prasad possesses a Ph.D. in Business Management (Kanpur University), and a PhD in Business Administration from RTM Nagpur University. Dr. Prasad is an AIMA-Certified Management Teacher and Fellow of the World HR Board, Carlton Advanced Management Institute, USA, and a Fellow of the Management and Business Research Council (FMBRC) by Open Association Research Society, Delaware, USA. He has published over 100 journal articles and 3 books.
Professor Payyazhi Jayashree is Dean and Full Professor in Management of the School of Business, University of Wollongong, Dubai, UAE with an impactful track record in proving strategic leadership in a transnational higher education context. She is a passionate educator with twenty years of teaching, scholarship and practice, in Strategic Change and Business Transformation. Her contributions have led to multiple awards and commendations for teaching and learning innovation and impact, including for global collaboration and excellence in global strategy. Professor Jayashree has extensive experience in leading executive development programs, with a particular focus on building competencies in Strategic thinking and Leading Strategic Turnarounds. She has a strong track record of research and practical contributions towards sustainable development goals, with a particular focus on gender inclusivity, career capital development and business transformation. Professor Jaya’s international reputation as a practising scholar in Strategic Change and Business Transformation for the last two decades, and her sustained contributions to sustainability goals, led her to be appointed as Board Member, Water for People (WFP), India Trust (2017 -2022) and Vice President of the Board for WFP India Trust (2021-2023) and also being selected to the 2024 Board of Directors for WFP Denver, USA (2024). Professor Jayashree is professionally certified as an Enterprise Design Thinking IBM Practitioner, Balanced Scorecard Professional (BSP) and NLP Practitioner with Coaching Skills.
Grace McCarthy is Dean of Business in the Faculty of Business and Law at the University of Wollongong, Australia, helping students to learn and grow and helping the University’s partners and alumni to thrive. Dr. McCarthy believes that together we can all make a difference and address the UN Sustainable Development Goals. She is passionate about coaching and mentoring, leadership, innovation and entrepreneurship. She was awarded an Australian Government citation for Outstanding Contributions to Student Learning and has received university awards for teaching and learning, research supervision and global strategy. She has published two books on coaching, most recently on how managers can apply coaching skills in today’s hybrid workplace. Prior to completing her PhD on leadership, Dr. McCarthy spent many years in a multinational company fostering business excellence and promoting a culture of customer service across multiple teams in different countries. This combination of industry experience and academic rigour enables Dr. McCarthy to share her knowledge and expertise in practical ways. She continues to learn from her students, alumni, colleagues and industry partners, and is a strong proponent of lifelong learning.






