182 Pages
by
Routledge
182 Pages
by
Routledge
182 Pages
by
Routledge
Also available as eBook on:
At the end of the twentieth century, international business functioned in an environment dominated by the triad of economic power formed by the USA, Japan and the European Community. Multinational corporate strategies had to be formulated within the context of intense global competition between these three economic blocs. This book, first published in 1990, analyses the interplay between the... Read more
1. Introduction 2. Corporate Strategic Management 3. Trade Policy and Corporate Strategy 4. Corporate Strategy for Trade Barriers 5. Global Corporate Strategy and the Free Trade Agreement 6. Trade and Industrial Policy in the Triad 7. Globalization and National Responsiveness 8. An Industrial Policy for a Small Open Economy 9. Industrial Policy and Global Competition: Ontario’s Experience 10. Conclusion
Biography
Alan M. Rugman, Alain Verbeke
