Global Pathways in Tourism A Guide to Cultures, Destinations and Industry Insights

List of case studies Preface About the book Acknowledgements Section A: Tourism FUNDAMENTALS: Understanding Origins, Motivations, and Impact Chapter 1: historical evolution of travel &tourism Chapter 2: Understanding the foundationS & FRAMEWORK of Tourism  Chapter 3: motivations for travel Chapter 4: conventional Types of Tourism Chapter 5:  SPECIAL INTEREST TOURISM & niche tourism products Chapter 6:  Structural components of tourism industry Chapter 7: transforming tourism resources to tourism products Chapter 8: understanding tourism markets and contemporary travellers Chapter 9: understanding the positive impacts of tourism Chapter 10: understanding the negative impacts of tourism Section B: The Lifelines of Tourism—The 5 A’s Chapter 11: accessibility in tourism-land transportation systems Chapter 12. accessibility in tourism: water & air transportation systems Chapter 13:  The art of hospitality:  Hotel types & guests services Chapter 14:  beyond hotels: exploring alternative accommodations Chapter 15: magnets of tourism: exploring  Tourism attractions Chapter 16: enhancing journeys through amenities Chapter 17:  activities: the pillars of  tourism experience Section C : The Pre-Travel Phase CHAPTER 18: exploring the travel stages Chapter 19: understanding travel stress Chapter 20: vacation planning: from concept to travel Chapter 21: understanding travel formalities Chapter 22: the ultimate pre-departure checklist Section D: The experience facilitators Chapter 23: the role of touchpoints in tourism industry Chapter 24: role of travel intermediaries in promoting tourism CHAPTER 25: tour guides: the face of travel experience Chapter 26:  the role & relevance of tour leaders in modern tourism Chapter 27: drivers-the unsung heroes of the tourism experience Chapter 28: the role of government in tourism development & promotion Chapter 29: institutional framework for tourism Section E: the evolving travel landscape Chapter 30: the role of technology in travel and tourism Chapter 31: the neo-traveler Chapter 32: contemporary trends in tourism CHAPTER 33: practicing responsible travel Chapter 34: Handling Emergency situations Chapter 35: career opportunities in travel and tourism

Biography

Shailja Sharma, BBA (Management), MBA (Marketing), MTM, Ph.D., UGC (NET & JRF), is currently working as Assistant Professor at the Indian Institute of Tourism and Travel Management (IITTM) at the Noida, India campus of the Institute. She is a certified trainer by the World Federation of Tourist Guide Associations (WFTGA), London, and has been instrumental in training over 3000 tour guides and leaders. Sharma has played a key role in the development of the ‘Fundamental Glossary for Tourism’ by the Commission of Scientific and Technical Terminology, Ministry of HRD, Government of India, and has contributed as an expert reviewer for the NCERT book on tour guiding for Class 12. She has also contributed significantly to the design and development of Massive Open Online Courses (MOOCs) for IGNOU under the initiative of Ministry of Human Resource Development (MHRD), expanding the reach of quality education in tourism to a global audience through digital platforms.