1st Edition

Governance of Integrated Product Policy In Search of Sustainable Production and Consumption

Edited By Dirk Scheer, Frieder Rubik Copyright 2006

    European policy patterns are in a state of transformation. New governance models are shifting power away from states and toward the involvement of all stakeholders and the idea of shared responsibility. It's a move from command and control to push and pull.

    What's in this new approach for the environment? This book provides a detailed analysis of the example of integrated product policy (IPP) which aims to improve the environmental performance of products and services through their life-cycle. All products cause environmental degradation in some way, whether from their manufacturing, use or disposal. The life-cycle of a product is often long and complicated. It covers all the areas from the extraction of natural resources, through their design, manufacture, assembly, marketing, distribution, sale and use to their eventual disposal as waste. At the same time it also involves many different actors such as designers, manufacturers, marketers, retailers and consumers. IPP attempts to systematically stimulate each phase of this complicated chain to improve its environmental performance. With the involvement of so many different products and actors there cannot be one simple policy measure for everything. Instead, IPP employs a whole variety of tools – both voluntary and mandatory – which are used to achieve identified objectives. These include economic instruments, the phase-out of dangerous materials, voluntary agreements, eco-labelling and product design guidelines.

    IPP is still in relative infancy and can be seen as an ongoing process hugely dependent on effective governance measures to ensure its continued success. This book presents a plethora of perspectives from policy-makers, researchers and consultancies, representatives from business, environmental and consumer associations on how to effectively conceptualise, institutionalise and implement IPP.

    The book is divided into four parts. First, the approach to the governance of IPP is examined in relation to other approaches to sustainable production and consumption. Second, the widely differing approaches to environmental product policy in practice at national, supranational and global level are analysed. Third, the book explores the challenge of designing a coherent policy mix to support the integration of sustainable consumption and production patterns by sector and theme. Finally, the book concentrates on the key issue of how to involve stakeholders in IPP in order to encourage continuous innovations for sustainability throughout the value chain.

    Governance of Integrated Product Policy aims to fill a clear gap in work to date on sustainable production and consumption by providing researchers and practitioners from politics, business and civil society new insights into modern environmental governance in practice.

    ForewordJürgen Trittin, Bundesminister für Umwelt, Naturschutz und Reaktorsicherheit (German Federal Minister of Environmental Protection, Conservation and Nuclear Safety)Introduction. Governance towards sustainability: meeting the unsustainable production and consumption challengeDirk Scheer, Institute for Ecological Economy Research (IÖW), GermanyFrieder Rubik, Institute for Ecological Economy Research (IÖW), GermanyPart I: The governance approach of integrated product policy1. From government to governance: political steering in modern societiesRenate Mayntz, Max Planck Institute for the Study of Societies, Germany2. Patterns and key issues of environmental governance: what's new?Andrea Lenschow, University of Osnabrück, Germany3. Environmental governance and integrated product policyDirk Scheer, Institute for Ecological Economy Research (IÖW), GermanyPart II: Integrated product policy in practice: varieties of multi-level governance4. The European Commission's Communication 'Integrated Product Policy: Building on Environmental Life-Cycle Thinking'Klaus Kögler and Robert Goodchild, European Commission, Belgium5. Promoting sustainable consumption and production at the international level: taking a life-cycle approachGuido Sonnemann, Adriana Zacarias and Bas de Leeuw, United Nations Environment Programme, France6. Integrated product policy in SwedenYlva Reinhard, Swedish Environmental Protection Agency7. Integrated product policy in Denmark: new patterns of environmental governance?Arne Remmen, Department of Development and Planning, Aalborg University, Denmark8. Integrated product policy: the product-related part of the Swiss government's strategy for sustainable developmentChristoph Rentsch, Swiss Agency for the Environment, Forests and Landscape (BUWAL)9. Integrated product policy as a tool in environmental protection: the Bavarian perspectiveHans-Christian Steinmetzer and Uwe Furnier, Bavarian State Ministry of the Environment, Public Health and Consumer Protection, Germany10. The IPP concept: some thoughts and commentsEckart Meyer-Rutz, Federal Ministry of Environment, Nature Conservation and Nuclear Safety, Germany11. Integrated product policy: practices in EuropeFrieder Rubik, Institute for Ecological Economy Research (IÖW), GermanyPart III: Shaping a policy mix: understanding the challenge12. Integrated product policy and governance: a necessary symbiosisRobert Nuij, Environmental Resources Management (ERM), Italy13. Integrated product policy in the paper chainEllen Frings, IFOK, Institute for Organisational Communication, Germany14. Extended producer responsibility policies in the United States and Canada: history and statusBill Sheehan, Product Policy Project, USAHelen Spiegelman, Product Policy Project, Canada15. Extended producer responsibility as a driver for product chain improvementNaoko Tojo, Thomas Lindhqvist and Carl Dalhammar, International Institute for Industrial Environmental Economics at Lund University, Sweden16. The implementation of integrated product policy in southern Italy: the role of community structural fundsIvana Capozza, Orsola Mautone and Maria Angela Sorce, Italian Ministry of the Environment and Territory, ItalyPart IV: Getting stakeholders involved: product innovation along the value chain17. Complexity management with interpretive schemes: the contribution of integrated chain management to integrated product policyUwe Schneidewind, Maria Goldbach and Stefan Seuring, Carl von Ossietzky Universität Oldenburg, Germany18. Multi-stakeholder approaches to product developmentEsther Hoffmann, Institute for Ecological Economy Research (IÖW), Germany19. The determinants and effects of environmental product innovationsKatharina-Maria Rehfeld, German Chamber of Commerce, China20. Integrated product policy: an integral part of corporate practiceClaudia Wöhler, Federation of German Industries (BDI), Germany21. Small and medium-sized enterprises and integrated product policy: attitudes and barriersPaolo Masoni and Roberto Buonamici, Italian National Agency for New Technology, Energy and the Environment (ENEA), Italy22. Notion marketing and praxis transfer: how to bring IPP into reality or how to bring reality into IPPSiegfried Kreibe and Michael Schneider, Bavarian Institute of Applied Environmental Research and Technology (BIfA), Germany


    Scheer, Dirk; Rubik, Frieder

    This book is a welcome contribution to the discussion on Integrated Product Policy (IPP) and to its understanding. It is the first volume dealing with the topic, despite IPP being on the EU-level agenda for almost a decade ... the book offers a good balance of topics, but also of voices. The different chapters are written by academics, EU and national public officials, consultants and industry stakeholders, offering a variety of insights. Moreover, the references to the wider international context, by the inclusion of contributions on the Swiss experience and on the United States and Canada, help to frame European IPP processes in a sound manner ... It should be a compulsory reading not only for students of environmental policy and multi-level governance, but also for policy makers and stakeholders. Its main strengths lie in the clear setting of IPP within the governance approach, with all the benefits and possible problems this might entail, and in the compelling illustration of the great variety of tools and policy strategies that could be used for implementation purposes. Let us only hope that the political momentum will not be lost and that IPP will become a successful policy, not confined to being an interesting research topic only. - Journal of Cleaner Production 16 (2008) - Irina Tanasescu, Vrije Universiteit Brussel (VUB)