Grease: Gender, Nostalgia and Youth Consumption in the Blockbuster Era, 1st Edition (Hardback) book cover


Gender, Nostalgia and Youth Consumption in the Blockbuster Era, 1st Edition

By Barbara Jane Brickman


106 pages

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Hardback: 9781138682719
pub: 2017-10-17
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This book offers the first in-depth look at the history, social context, and industrial practices behind this teen musical phenomenon to suggest that social change, especially in terms of gender and sexuality, comes to the surface despite the film’s retro setting, blockbuster business model, and apparent nostalgic tone. The vast audience for this film over the last thirty-five years and the various "hopelessly devoted" fandoms indicate that Grease exceeds both the confines of its period and the limits of any one ideological message.

Table of Contents


1. Rydell High Class of ’78: Teenagers in the Me Decade

2. Exploitation and the New Pop Music Blockbuster

3. There Are Worse Things I Could Do: Gender, Sexuality, and Camping Up Nostalgia

4. Hopelessly Devoted: Audience, Fandom, and Corporate Hollywood

Conclusion: Digital Grease

About the Author/Editors

Barbara Jane Brickman is an assistant professor of Media and Gender Studies at the University of Alabama. She has published on youth media, female fandom, and 1970s genre films. She is the author of New American Teenagers: The Lost Generation of Youth in 1970s Film.

About the Series

Cinema and Youth Cultures

Cinema and Youth Cultures engages with well-known youth films from American cinema as well the cinemas of other countries. Using a variety of methodological and critical approaches the series volumes provide informed accounts of how young people have been represented in film, while also exploring the ways in which young people engage with films made for and about them. In doing this, the Cinema and Youth Cultures series contributes to important and long standing debates about youth cultures, how these are mobilized and articulated in influential film texts and the impact that these texts have had on popular culture at large.

Series Editors: Siân Lincoln (independent scholar) and Yannis Tzioumakis (University of Liverpool)

Published volumes:

Clueless (1995)

Grease (1978)

Boyhood (2015)

L’auberge Espagnole (2002)

The Hunger Games (2012)

The Virgin Suicides (1999)

Easy A (2010)

The Freshman (1925)

Breakfast Club (1985)

Halloween (1978)

American Pie (1999)

Y Tu Mama También (2001)


Bande de Filles (2014)

American Graffiti (1973)

Rock Around the Clock (1956)

Precious (2009)

Gidget (1959)

Mary Poppins (1964)

The Beatles on Film: A Hard Day’s Night (1964), Help! (1965), The Yellow Submarine (1968)

Big Wednesday (1977)

Moonlight (2016)

The Commitments (1990)

Clerks (1994)

Heavenly Creatures (1994)

Learn more…

Subject Categories

BISAC Subject Codes/Headings:
SOCIAL SCIENCE / Media Studies