1st Edition

HR 4.0 Practices in the Post-COVID-19 Scenario

    278 Pages 14 Color & 13 B/W Illustrations
    by Apple Academic Press

    278 Pages 14 Color & 13 B/W Illustrations
    by Apple Academic Press

    This new volume examines the dramatic impact of the COVID-19 pandemic and its embrace of the digital revolution on human resources management practices, providing a better understanding of the emerging role of HR 4.0 and equipping HR professionals with the knowledge they need to chart plausible future organizational directions. The book will familiarize readers with the most relevant and latest concepts of HR 4.0 practices, providing tools for solutions to complex problems in managing a multigenerational workforce in this volatile, uncertain, complex, and ambiguous (VUCA) world. The chapter authors discuss an array of topics, including the work-from-home transition, digitization of the workforce, employee work-life balance, task automation technologies via AI, HRM curriculum at schools and universities, employee development, e-recruitment, internal marketing, and more.

    1. Emerging Role of HR 4.0 in a Post-Pandemic Scenario: Countering the Challenges and Utilizing the Opportunities

    Silky Sharma, Gurinder Singh, Brig. Hardeep Dhanny, and Vikas Garg

    2. HRM Challenges Post-COVID-19

    Shankar Kumar Jha, Sohail S. Chaudhry, and Peggy E. Chaudhry

    3. Impact of Work from Home during COVID-19 Scenario

    Shalini Mahato, Laxmi Kumari Pathak, Sumira Malik, and Nilay Koleoglu

    4. Equipping HR Professionals with AI: Does HRM Curriculum Need Overhauling?

    Sweta Dixit, Mohit Maurya, Pronod Bharatiya, and Geetha Subramaniam

    5. Human Resource Future Workforce: Transformation and Professionalism

    Shikha Kapoor

    6. The Flourish Culture: Liberating Human Potential

    Abha Maryada Bhatt

    7. HR 4.0 Exercise Post-COVID-19 Scenario: A Study Toward the Impact on Private Sector Employees

    Deepa Sharma

    8. Research Paper on the Effects of Pandemic on Work-Life Balance

    Nisha Singh and Harish Kumar

    9. Human Resource Resurgence Post-COVID Aftermath

    Richa Chauhan and Vidhi Kaul

    10. Employee Experience During COVID-19: Challenges and Opportunities

    Shivani Agarwal and Puja Roshani

    11. The Pandemic and Its Influence on HRM Practices with Special Reference to Digitalization and Work-Life Balance

    Pooja Tiwari

    12. Case Study on E-Recruitment Globally during the COVID-19 Pandemic

    Himani Saini and Preeti Tarkar

    13. HR Practices and Challenges in the Banking Sector during COVID-19

    Soni Sharma and Naipal Singh

    14. COVID-19 Influence of Employee Motivation on Internal Marketing in the Banking Sector

    Jyoti Kukreja

    Biography

    Gurinder Singh, PhD, is the Group Vice Chancellor of Amity Universities, Uttar Pradesh, India. He holds the distinction of being the youngest Founder Pro Vice-Chancellor of Amity University as well as the Founder Director General and the Founder CEO of the Association of International Business School, London, UK. He has conducted international conferences, including the International Business Horizons Conference, as well as research conferences in India, UK, Africa, Dubai, Uzbekistan, etc. He has written books and research papers, and is the recipient of more than 25 international and national awards.

    Silky Sharma is Assistant Professor of Management at Dayananda Sagar University, Bengaluru, India. She has extensive experience in corporate HR and academia. During her stay at the Chiba Institute of Technology in Japan, she did collaborative research with Japanese academicians. She has written books and research papers on human resources, higher education, and technology. She has organized many national and international conferences and has received awards.

    Brig. Hardeep Singh Dhanny is Dean of Management and Allied Programs at Amity University, Greater Noida, India. As an active researcher, he has written books and journal articles and has conducted national and international conferences. An active mentor and leader, he is working on path-breaking initiatives to enhance the quality of education and standardization of business schools.

    Vikas Garg, PhD, is Assistant Director, Executive Programs Management Domain at Amity University, Uttar Pradesh, India. With 17 years of academic experience, He is UGC NET qualified and certified in Customer Relationship Management from the Indian Institute of Management, Bangalore. He has published research papers in international and national journals. He has many copyrights and patents to his credit. He has organized many national and international conferences. He is associated with several universities as an external guide for research scholars.