1st Edition

Handbook of New Product Development Management

Edited By Christoph Loch, Stylianos Kavadias Copyright 2008
560 Pages
by Routledge

560 Pages
by Routledge

Managing new product development is a key area of management, straddling strategy, innovation and entrepreneurship and macro-organizational behaviour. All of the contributorsin the Handbook of New Product Developmentare are well-known and leading exponents to theory of New Product Development and to methods used in practice. They draw upon their experience and work to offer a comprehensive view... Read more
Managing New Product Development: A Framework
Technology Strategy
Competitive Positioning Through New Product Development
Economic Models of Product Family Design and Development
Creativity in Product Development
Resource Allocation and New Product Development Portfolio Management
Organizing for New Product Development
Product Development Performance Measures
Modularity and Supplier Involvement in Product Development
The Impact of Outsourcing on Product Integration and Other Organizational Challenges in Distributed Product Development Environments
Hierarchical planning
Coordination and Information Exchange
Who Do I Listen to? The Role of the Customer on Product Evolution
Delivering the Product: Defining Specifications
Learning by Experimentation: Prototyping and Testing
The Roles of Users, Experts and Institutions in Design
Project Risk Management in New Product Development
Evaluating the Product Use Cycle: Design for Service and Support
Insights into New Service Development: A Stage-Gate Research Framework Approach

Biography

Christoph H. Loch, Stylianos Kavapson