This comprehensive textbook provides students with an accessible overview of both the key concepts and practical skills required to work in the field of health education and promotion.
Primarily aligned with the core competencies identified by the National Health Education Commission, Inc. Areas of Responsibility and designed as ideal preparation for those taking the Certified Health Education Specialist (CHES) examination, the book offers both the theoretical foundations and practical skills required to fulfill a range of roles. From program planning and evaluation to communication and leadership, each chapter details best-practice based on the latest research, as well as case studies to show its application in multiple settings. Each chapter is also supported by discussion questions and activities to enable students to engage further with the content.
This is an essential text for students taking a range of courses in health promotion, education and planning, as well as those preparing for the CHES examination.
1: Introduction to health education and promotion
Diana Karczmarczyk, Sara T. Pappa
2: Essential Skills and Competencies: Setting strong foundations
Diana Karczmarczyk, Sara T. Pappa
3: Assessing Communities: Understanding the needs and gaps
Diana Karczmarczyk, Sara T. Pappa
4: Evaluating Programs: Measuring for success
Diana Karczmarczyk, Sara T. Pappa
5: Planning and Implementing Interventions and Programs: Engaging Process for Impact
Diana Karczmarczyk, Sara T. Pappa
6: Advocating: Working towards change
Diana Karczmarczyk, Sara T. Pappa
7: Communicating: Sharing information effectively
Diana Karczmarczyk, Sara T. Pappa
8: Leading and Managing: A role for everyone
Diana Karczmarczyk, Sara T. Pappa
9: Professional Development: Strategies for effectiveness
Diana Karczmarczyk, Sara T. Pappa
10: Implications for the future
Diana Karczmarczyk, Sara T. Pappa
Biography
Dr. Karczmarczyk is a Master Certified Health Education Specialist who holds an MPH degree in public health with a focus on community health education and a PhD in Education with a minor in public health and a specialization in international education. She has been teaching public health courses in higher education for almost 20 years on topics including men’s health, women’s health, sexuality and human behavior, health education and promotion, health behavior theory, program planning and evaluation, personal health and wellness, social determinants of health, and community needs assessments and partnerships.
Dr. Pappa, a Master Certified Health Education Specialist (MCHES), is an Assistant Professor and holds a BS in Health Education and Promotion, an MA in Exercise Physiology, and a PhD in Health Education and Promotion. In addition to teaching, she directs a regional falls prevention initiative for older adults. She has extensive experience in managing public health projects at the local, regional and state levels. Her experience includes implementing and evaluating health promotion programs; conducting community health needs assessments; developing and evaluating community health improvement plans; media outreach; grant writing and administration; coalition development; and strategic planning.
