Introduction
The Death and Resurrection Show: Horror Franchise Cinema and the Romanticization of Cult
William Proctor and Mark McKenna
1. Building Imaginary Horror Worlds: Transfictional Storytelling and the Universal Monster Franchise Cycle
William Proctor
Section I: Slasher and Post-Slashers
2. The Texas Chainsaw Massacre: A ‘Peculiar, Erratic’ Franchise
Mark Bernard
3. If I Were a Carpenter: Prestige and Authorship in the Halloween Franchise
Murray Leeder
4. If Nancy Doesn’t Wake Up Screaming: The Elm Street Series as Recurring Nightmare
Steve Jones
5. Allowing ‘Us Just to LIVE There’: Atmosphere and Audience Evaluation of the Alien Film Series
Kate Egan
Section II: Millennial Franchises
6. Cut-Price Creeps: The Blumhouse Model of Horror Franchise Management
Todd Platts
7. When the Subtext Becomes Text: The Purge Takes on the American Nightmare
Stacey Abbott
Section III: Cult Franchises
8. “What Film is Your Film Like”? Negotiating Authenticity in the Distributive Seriality of the Zombi Franchise
Mark McKenna
9. Horror Heroine or Symbolic Sacrifice: Defining the I Spit on Your Grave Franchise as Horror
Sarah Cleary
Section IV: Complicating Franchising
10. Seriality between the Horror Franchise and the Horror Anthology Film
David Church
11. When is a Franchise Not a Franchise: The Case of Let the Right One In
Simon Bacon
12. ‘A Match Made in Heaven (or Hell)’: Franchise Experiments Between the Horror Film Genre and Virtual Reality Media (2014-2020)
Sarah Thomas
Biography
Mark McKenna is Lecturer in Film, Television and Radio at Staffordshire University, UK.
William Proctor is Principal Lecturer in Comics, Film & Transmedia at Bournemouth University, UK.
