1st Edition
Hospitality and Tourism 2015 Proceedings of HTC 2015 (Malacca, Malaysia, 2-3 November 2015)
Hospitality management
Service failure recovery in the restaurant industry: A proposed methodology using experimental-based design
M.H.A. Rashid, R. Hasanordin & F.S. Ahmad
Students’ satisfaction towards the counter service quality at university accommodation in UiTM, Shah Alam, Malaysia
K.H. Omar & Z. Mohi
Queuing management: Installation of distractions towards customer satisfaction
R.I.P. Raja Mustapha, M.Z.F. Ibrahim, N. Ghazali, A. Salim & Z. Ahmad
Proactiveness approach towards independent restaurant performance
N. Ghazali, R.I.P. Raja Mustapha, M.Z.F. Ibrahim, A. Salim & J.M. Saber
Perceive quality, memorable experience and behavioral intentions: An examination of tourists in National Park
M. Mahdzar, A. Shuib, M.A. Shamsul Herman & S. Ramachandran
Student satisfaction towards Caffé Giunto
A.A. Zainol, A.S. Kisun, S.N.I. Norashikin & Z. Mohi
Value of services: The psychology of queuing satisfaction
M.Z.F. Ibrahim, R.I.P. Raja Mustapha, N. Ghazali, A. Salim & M.R. Khairuddin
The outcomes of minimum wage implementation in Langkawi hotels
R. Ahmad, N. Zainol & H. Omar
Effects of Perceived Supervisor Support (PSS) towards employees’ intention to leave a job
H. Ghazali, N. Mohamad Nashuki & M. Othman
Modelling Importance Performance Analysis (IPA) to improve service quality of luxury hotels
M.T. Zamri, A. Jamin & N. Mohd Akhuan
Work variables and work-family conflict: How does it affect the hotel managers in Malaysia?
N. Sumarjan, I.M. Ghazali, M.F.S. Bakhtiar, S. Tarmudi & S.M. Radzi
The influence of Entrepreneurial Orientation (EO) on restaurant business performance
S.A. Talib & M.F. Shafie
Emotional labor and job performance: A case study of receptionists in Carlton Holiday Hotel and Suite, Shah Alam, Selangor
W.P. Yuan & I.M. Akhir
The effect of physical environment on behavioral intentions through emotions: A case of five star beach resorts in Langkawi, Malaysia
N.S. Ramlan & F.S.C. Abdullah
The intention of Malay restaurant operators to adopt Mamak restaurant strategies
R. Salleh, N.A.M.M. Rosdi, Z. Othman & S.M. Radzi
A preliminary study of the relationship between Oneworld perceived value and passenger satisfaction
N.H. Seliman, S.M. Radzi, N. Sumarjan & R.A. Aziz
Hospitality & tourism marketing
Internet marketing in promoting cross-border healthcare in Malaysia
L.Y.Wong & N. Sulaiman
Hotel loyalty program rewards and customers intention to enroll
H. Nurhaizura, M.F.S. Bakhtiar &A.A. Azdel
The influence of Islamic marketing mixes upon Shariah compliant hotel in Malaysia: From the managerial views
N.A. Zuppri &A.M. Shahril
Destination loyalty among international tourists: The effect of destination marketing
P. Mihanyar, S.A. Rahman & N. Aminudin
Profiling the effective marketing mix on purchase intention in Malay Spa
A. Jamin, M.T. Zamri & N. Mohd Akhuan
Exploring hotel loyalty program challenges in establishing loyalty: A case study of Malaysia city hotel
J. Anuar, N. Sumarjan & S.M. Radzi
Constructing a brand for rural tourism destination: Hard and soft factors attractions
S.F. Adeyinka-Ojo &V. Nair
Tourism management
Challenges of seaweed community-based homestay programme in Sabah, Malaysian Borneo
V. Kunjuraman, R. Hussin & S.M. Yasir
Behavioural intention of tourists in conceptual age: ‘Four season of Middle East’
P. Mihanyar, S.A. Rahman & N. Aminudin
Responsible tourism: Do the practices contribute towards better life?
M.D. Darson, M.F.Wahab, M.H. Zamri, A.K. Adanan Hasim & M.H. Hanafiah
Exploring the Islamic and halal tourism definition
Y.A. Aziz, A.A. Rahman, H. Hassan & S.H. Hamid
An investigation of responsible tourist behaviours and travel experiences
N.I.A. Karim, Z.A. Mukhtar, S.S.A. Hamid, M.D. Darson &A.K.M. Hasim
Episodic Volunteering in event tourism: What makes episodic volunteers to bounce back?
K.N. Ahmad &A. Marzuki
Assessing level of accessibility for development of Malay traditional craftsmanship as an attraction in Melaka
N.F. Abd Hamid, J. Jusoh & Z. Mohd Zain
Syariah spa tourism in Malaysia: Some preliminary facets
Z. Husain & S.A. Jamal
Effectiveness of interpretation boards at historical sites in Melaka
M.H.Y. Johari, N.R.Wan Mohamed & M.A. Jabar
Sponsorship for sports events in Malaysia
S. Tarmudi, M.H. Jeinie, M.F.S. Bakhtiar, S.A. Jamal, N. Othman & I.R. Razak
Towards the conceptualization of a Slow Tourism Theory for a rural destination
F.A. Mohamad Noor, V. Nair & P. Mura
Comparative analysis of cost and benefits between international and domestic Community Based-Tourism in Malaysia
J.A. Ahmad, A. Azmi, M.S. Anuar & Z. Mohd Ali Tan
Medical tourism destination choice: A proposition and research agenda
M.A. Hemdi, N.A. Hassan, N. Aminuddin &A. Adanan
Revealing the domestic tourist shopping motivation on fashion product
D. Suhartanto, N. Ruhadi & N.N. Triyuni
An assessment of the relationship between screen tourism and viewers’ travel intention
N. Sumarjan, M.N.I. Ismail &A.H.K. Nur Farihin
Technology & innovation in hospitality & tourism
Content analysis of Medical Tourism websites (MTwebs) in Malaysia
L.Y.Wong & N. Sulaiman
Restaurateurs’ responsiveness toward smart card’s usage in restaurants
S. Zurena, M.S.M. Zahari & M.A. Hemdi
Factors influencing online travel purchase among youth
N. Mohd Akhuan, A. Jamin, M.T. Zamri, N.R.Wan Mohamed & N.I. Abd Karim
Continuance intention of self-service check-in technology at KLIA2: The influence of technology readiness index and customer satisfaction
S.A.S. Abdul Rahman & M.A. Hemdi
Environmental management in hospitality & tourism
Guest eco-friendly attitudes and response behavior towards green hotel in Malaysia
N.A. Mohd Razali &A.M. Shahril
Conceptualisation of green marketing mix in the hotel industry
S. Punitha, Y.A. Aziz &A.A. Rahman
Developing a model of green gastronomy values, intention and behavior of chefs
A. Ismail &A. Zainal
Knowledge on green practices and current green activities by homestay operators
A.H.K. Nur Farihin
Guest orientation towards green: The effect towards brand loyalty and future environmental behavior in five-star hotel segment
M.N.H. Hassim & M.R. Jamaluddin
Gastronomy & foodservice management
Customer satisfaction as a benchmark for military foodservice performance in the basic recruit training center
A. Nurhazwani, R. Mohammed Ruqaimi, S. Nazamid, G. Hazrina, J. Rosita & S. Abdullah
Are understanding and the practices of Malay food terminologies among three Malay generations of culinarians the same?
Z.M. Piah, M.S.M. Zahari, K.M. Abdullah & N.C. Deraman
Assessing the integration dimensions as part of food acculturation process: An exploratory factor analysis approach
N. Ishak, M.S.M. Zahari &A.D. Ramli
Functional food consumption among consumers in Shah Alam
M.M.I. Luqman &T.C. Chemah
A causal relationship between adaptation on ethnics’ type of foods and formation of the common acceptable cuisine
M.Z. Suhaimi, M.S.M. Zahari & M.A. Hemdi
Food heritage from the food experts’ perspectives
A.M. Ramli, M.S.M. Zahari, M.Z. Suhaimi & F. Faat
A qualitative study on hand hygiene knowledge and practices among food handlers in selected kindergartens in Selangor
M. Nor-Ainy, R. Nurul Ain, R. Sukor & M.A.R. Nor-Khaizura
Food handler’s food safety knowledge and attitude and its effect on service quality of highway rest and service area
H.S. Syamim &T.C. Chemah
A case study on good hygiene practices in traditionally operating catering service:Warisan Baiduri Sdn. Bhd.
R. Sukor, G. Balachandran, M.A.R. Nor-Khaizura & M. Nor-Ainy
A case study on knowledge of hygiene among food handlers in Foodservice Complex, Universiti Putra Malaysia
M.A.R. Nor-Khaizura, C.Y. Teoh, R. Sukor & M. Nor-Ainy
Customers’ perception on Halal food quality towards their revisit intention in Chinese Muslim restaurant
A. Arsat, M.S.Y. Kamaruddin, A.A. Azdel, N.H. Rejab & N.R.A.N. Ruhadi
The potentiality of food as a tourism souvenir product
N.F.S. Hazman-Wong & N. Sumarjan
Relevant areas in hospitality & tourism
Dimension of sports tourists’ orientation in the Malaysian context
P.H. Khor, R. Radzliyana & K.C. Lim
Preliminary study on teaching and learning practices in the Faculty of Hotel and Tourism Management
N.H. CheAhmat, N. MdNor, N. Din, M.A. Razali, N. Zainol &A.H. Ahmad Ridzuan
A conceptual understanding of dark tourism and thanatourism in Malaysia
N.A. Ahmad, A.L.M. Rasdi, H.R. Hasbollah, N.H.M. Yasin, S.A. Abas, Z.M. Rani & K.N. Ahmad
The moderating effects of individual tourists’ characteristics: An application of the extended SportWebsite Acceptance Model (SWAM) to tourism perspectives
R. Radzliyana, P.H. Khor, A.A. Azlan & K.C. Lim
Blended Learning: A view from hospitality students
R. Salleh, N.M. Nor, S. Ariffin & N. Hashim
Residents’ attitude towards socio-cultural benefits in Penarik, Terengganu
F.H. Mohd Hasnan, N. Abdullah, N.L. Abdul Halid & N.I.A. Karim
Urban host community perception towards tourism development: Melaka
M.A. Jabar, N.R.W. Mohamed, M.H.Y. Johari & S.A. Jabar
Exploring the awareness of local non-Muslim guest towards Syariah compliant: A case study in Grand BlueWave Shah Alam
A. Ibrahim & S.A. Jamal
Understanding career commitment among graduates in Malaysian tourism industry
F.I. Anuar, I.N.M. Khazin &A. Yulia
Border shopping activities, facilities and development in Padang Besar, Perlis
A. Azmi, A. Ngelambong, J. Anuar & J. Lahap
By-choice and by-chance: Assessing undergraduates hotel career commitment
N.A. Ridzuan, M.S.M. Zahari, D.D. Dusi & S.N.A. Akbar
An empirical study of medical tourists, tourists’ arrivals and MM2H participants in Malaysia
T. Chuie-Hong & H. Sin-Ban
Biography
Salamiah A. Jamal, Salleh Mohd Radzi, Norzuwana Sumarjan, C.T. Chik, Mohd Faeez Saiful Bakhtiar, all Faculty of Hotel & Tourism Management, Universiti Teknologi MARA, Malaysia.






