2nd Edition

IPTV and Internet Video Expanding the Reach of Television Broadcasting

By Wes Simpson, Howard Greenfield Copyright 2009
    242 Pages
    by Routledge

    242 Pages
    by Routledge

    Make the right IPTV business decisions with a thorough understanding of the technology and the business implications of the broadband video revolution. Master key trends transforming the world of broadcast television and the Web with this guide to hardware, software, Internet applications and the wide range of alternative products and services. Explore why IP is the new gold standard for online video delivery and how it will be monetized. Understand the entire IPTV process, with clear explanations of complex technologies designed to help leaders make informed decisions and drive successful strategies. This comprehensive guide prepares you for IPTV's rapid deployment and future growth with features that include:

    • Clear explanations of IPTV and Internet Video networks and applications
    • Overviews of how the technical solutions are being turned into business models
    • Reality Check perspectives in each chapter that illustrate theories with real-world case studies
    • An expanded glossary that clarifies complex, technical jargon

    Chapter 1 - What is Internet Protocol, and Why Use IP for Video?
    Chapter 2 - Types of IP Video
    Chapter 3 - Business Models
    Chapter 4 - Network Overviews
    Chapter 5 - IP- The Internet Protocol
    Chapter 6 - Video Compression
    Chapter 7 - Maintaining Video Quality and Security
    Chapter 8 - Sizing Up Servers
    Chapter 9 - The Importance of Bandwidth
    Chapter 10 - Set-Top Boxes
    Chapter 11 - Internet Video Technologies
    Chapter 12 - The Future of IP Video



    Wes Simpson is President of Telecom Product Consulting, an independent consulting firm that focuses on video and telecommunications products. He has more than 25 years experience in the design, development and marketing of products for telecommunication applications. He is a frequent speaker at industry events such as IBC, NAB and VidTrans and is author of the book Video Over IP. Wes was a founding member of the Video Services Forum.
    Howard Greenfield is a digital media strategist, industry columnist, and President of Go Associates, a leading global strategic business development consulting firm. Howard has held senior management and consulting positions with Sun Microsystems, Informix Software, British Telecom, and Apple Computer. He was the creator and leader of Sun's first Media Lab, and completed graduate studies at Stanford University. He is a frequent contributor to technology and business publications and conferences world-wide.