Impacting Theatre Audiences : Methods for Studying Change book cover
1st Edition

Impacting Theatre Audiences
Methods for Studying Change

ISBN 9781032214139
Published March 3, 2022 by Routledge
250 Pages 13 B/W Illustrations

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Book Description

This edited collection explores methods for conducting critical empirical research examining the potential impacts of theatrical events on audience members.

Dani Snyder-Young and Matt Omasta present an overview of the burgeoning subfield of audience studies in theatre and performance studies, followed by an introduction to the wide range of ways scholars can study the experiences of spectators. Consisting of chapter-length case studies, the book addresses methodologies for examining spectatorship, including qualitative, quantitative, historical/historiographic, arts-based, participatory, and mixed methods approaches.

This volume will be of great interest to theatre and performance studies scholars as well as industry professionals working in marketing, audience development, and community engagement.

Table of Contents

1 Contemporary Spectatorship Research

Dani Snyder-Young and Matt Omasta

2 Key Methodological Concepts in Spectatorship Research

Matt Omasta and Dani Snyder-Young

3 Participant Observation in Practice and Techniques for Overcoming Researcher Insecurity: A Case Study at the Deutsches Theater

Caroline Heim

4 Prioritizing Black Experience, or the Inevitability of Educating White Audiences: A Discourse Analysis

Claire Syler

5 Interviewing Children about Theatre Performance

Johnny Saldana

6 Hashtag Networks, "Live" Musicals, and the Social Media Spectator: Digital Theatre Audience Research Methods

Kelsey Jacobson

7 Drafting Harlem, Revising Melodrama: Archival Insights into Audience Expectation

Christopher Corbo

8 The Gaze Turned Inward: A Reflexive Autoethnographic Approach to Theatre Research

Signy Lynch

9 The Stony Silence: Negotiating Empathy and Audience Expectations in Solo Autoethnographic Performance in Audience Research

Michelle Cowin Gibbs

10 Touching Past Lives: The Limits of Evaluating Immersive Heritage Performance Audiences

Holly Maples

11 Playing Ethnography: Participant Engagement in Role/Play

Celia Pearce

12 Public Facing Dramaturgy as Audience Research: An Interview with Martine Kei Green-Rogers

Martine Kei Green-Rogers and Dani Snyder-Young

13 Theatre for Relationality: A Relational Approach to Design Research

Lisa Aikman, Jennifer Roberts-Smith, and Stan Ruecker, with Kate Crozier, Jessica Hutchison, Carin Lowerison, Signy Lynch, May Nemat Allah, Julie Thompson, Matt White, and Hannah Watts

14 Key Questions in Evaluating Audience Impact: A Mixed Methods Approach in Research-Based Theatre

Jennica Nichols, George Belliveau, Susan M. Cox, Graham W. Lea, and Christina Cook

15 (Ac)Counting for Change: A Quantitative Approach to Recognizing and Contextualizing Shifts in Spectatorial Thinking

Scott Mealey

16 Poetic Inquiry and/as Theatre Audience Research

Monica Prendergast

17 Playful Research

Matthew Reason

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Dani Snyder-Young is Assistant Professor of Theatre at Northeastern University, USA, and the author of Privileged Spectatorship: Theatrical Interventions in White Supremacy(2020).

Matt Omasta is Professor of Theatre Arts and Associate Dean of the Caine College of the Arts at Utah State University.