124 Pages
1 B/W Illustrations
by
Routledge
124 Pages
1 B/W Illustrations
by
Routledge
124 Pages
1 B/W Illustrations
by
Routledge
Also available as eBook on:
The effective management of innovation and entrepreneurship is vitally important for managers, organisations and governments. This concise textbook examines strategic approaches and concepts relevant for the effective management of innovation and entrepreneurship, supported by practical insights from a variety of industry sectors.
The book:
• Identifies the key challenges and dilemmas faced... Read more
1 What are innovation and entrepreneurship?
2 Ideas, opportunities and creativity
3 New venture start-up and growth
4 Developing and sustaining innovative and entrepreneurial organisations
5 Knowledge Management, collaboration and User-Centred Innovation
6 Intellectual property and Open Innovation
7 Disruptive innovation and technology management
8 Strategic innovation management
Biography
Mike Kennard is Senior Lecturer in Innovation, Strategy and Entrepreneurship at Alliance Manchester Business School, University of Manchester, UK.
