Introduction to Rhetorical Communication: 9th Edition (Hardback) book cover

Introduction to Rhetorical Communication

9th Edition

By James C Mccroskey


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Paperback: 9780205453511
pub: 2005-06-10
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An Introduction to Rhetorical Communication offers a true integration of rhetorical theory and social science approaches to public communication. This highly successful text guides students through message planning and presentation in an easy step-by-step process. An Introduction to Rhetorical Communication provides students with a solid grounding in the rhetorical tradition and the basis for developing effective messages.

Subject Categories

BISAC Subject Codes/Headings:
LANGUAGE ARTS & DISCIPLINES / Communication Studies