160 Pages
by
Routledge
160 Pages
by
Routledge
Also available as eBook on:
This title was first published in 2003. The media is an important influence on how a company or organization is perceived. This is an insider's guide to media handling, showing readers what needs to be done to achieve media success and offering them the tools to do it. John Clare is a former ITN and "Daily Mail" journalist who is now a media and crisis consultant, and here he shares his... Read more
What's in the news?; the journalist's role; television; the newspaper world; radio; using public relations to help put your message across; the media in a crisis - what to expect when it all goes wrong; putting it all together.
Biography
John clare
