1st Edition

Leading Sustainable Innovation

By Nick Coad, Paul Pritchard Copyright 2013
67 Pages
by Routledge

67 Pages
by Routledge

Sustainability will play an increasingly key role in the innovation process within businesses. Leading companies are already integrating these agendas, and preparing their sustainability executives to take the lead. This book demonstrates why sustainability requires innovation; explains how this opportunity can be grasped by sustainability executives; outlines the skills they will need to learn... Read more
Introduction1. Why sustainability requires innovation2. Innovation theory and practice3. Lessons from innovation and sustainability practice4. Sustainable innovation5. Leading sustainable innovation6. Concluding thoughtsReferences

Biography

Nick Coad, Paul Pritchard