2nd Edition

Making Sense of Messages
A Critical Apprenticeship in Rhetorical Criticism

ISBN 9780815355403
Published November 22, 2019 by Routledge
386 Pages 47 B/W Illustrations

USD $89.95

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Book Description

Making Sense of Messages, now in its second edition, retains the apprenticeship approach which facilitates effectively learning the complex content and skills of rhetorical theory and criticism. 

A new chapter on “The Rhetoric of Ignorance” provides needed theory and examples that help students deal with the new rhetorical landscape marked by such discursive complexities as “fake news,” “whataboutism,” and denial of science that creates rather than reduces uncertainty in public argument. A new chapter, “Curating and Analyzing Multimodal Mediated Rhetoric,” deals with problems of media criticism in the digital age. It provides theory, models of application, and commentary that help novice critics understand and mindfully practice criticism that leads to insight, not mere opinion. Throughout the book, extended and updated examples and commentaries are designed to promote "novice-to-expert" agency in students.

This textbook is ideal for introductory courses in contemporary rhetoric, rhetorical criticism, and critical analysis of mass media.

Table of Contents

Part 1: Introduction  1. What are Rhetorical Messages?  2. Criticism: What Critics do with Rhetorical Messages  Part 2: Process to Product  3. Four Kinds of Critical Thinking  4. The Process of Description  5. The Process of Analysis  6. The Process of Interpretation  7. The Process of Evaluation  8. Writing Your Ideas  Part 3: Analytical Tools  Classical Approaches 9. Classical Apporaches: Ancient Rhetoric  10. Classical Approaches: New Rhetoric Dramatistic Approaches  11. The Narrative Paradigm  12. Fantasy Theme Analysis  13. Burkeian Analysis Sociopolitical Approaches  14. Idealogical Approaches  15. Femnist Approaches  16. Postmoden Approaches  Adaptive Critical Approaches  17. Visual Communication  18. The Rhetoric of Ignorance  19. Curating and Analyzing Multimodal Mediated Rhetoric

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Mark Stoner is Professor Emeritus of Communication Studies at California State University, Sacramento.