1st Edition

Managerial Decision Making

By J. Bridge, J. C. Dodds Copyright 1975
322 Pages
by Routledge

322 Pages
by Routledge

322 Pages
by Routledge

This book, originally published in 1975, is an attempt to bridge the gap between economic theory and business practice by relating the tools of economic analysis to the decision making process itself. It is written from a decision making systems analysis viewpoint. This approach enables the reader to perceive the integrative nature of the subject matter in relation to the functioning of the... Read more

Acknowledgements;  Preface;  1. The Firm and Managerial Decisions  2. Imperfections in Knowledge  3. Production Functions and Linear Programming  4. Cost Analysis  5. Demand Analysis  6. Market Structure  7. The Pricing Decision  8. The Investment Decision;  Bibliography;  Index

Biography

J. Bridge, J. C. Dodds