1st Edition
Measurement in Social Psychology
Measurement in Social Psychology
- From Principles to Measurement
- Implicit Measures
- Elicitation Research
- Psychobiological Measurement
- Event-Related Brain Potentials
- Textual Analysis
- Intensive Longitudinal Analysis
- Archival Analysis
- Geocoding
- Social Media Harvesting
James Jaccard and Hart Blanton
Bertram Gawronski and Adam Hahn
William Fisher, Jeffrey Fisher, and Katrina Aberizk
Peggy M. Zocolla
Meredith P. Levsen, Hannah Volpert-Esmond, and Bruce D. Bartholow
Cindy K. Chung and James W Pennebaker
Marcella Boynton and Ross O'Hara
Brett W. Pelham
Natasza Marrouch and Blair T. Johnson
Man-pui Sally Chan, Alex Morales, Mohsen Farhadloo, Ryan Joseph Palmer, and Dolores Albarraciìn
Biography
Hart Blanton is Professor of Communication at Texas A&M University. He conducts research in the areas of social influence, health communication, and research methodology.
Jessica M. LaCroix is Research Assistant Professor at the Uniformed Services University of the Health Sciences and specializes in health psychology, research methodology, and military suicide prevention.
Gregory D. Webster is Associate Professor of Social Psychology at University of Florida Research Foundation with graduate degrees from the College of William & Mary and the University of Colorado.
"Social psychology has a strong tradition of measurement. This edited volume highlights this tradition by introducing readers to measurement strategies that help drive social psychological research and theory development." — Journal of Consumer Policy






