Media Across the African Diaspora : Content, Audiences, and Influence book cover
1st Edition

Media Across the African Diaspora
Content, Audiences, and Influence

ISBN 9781138065482
Published July 10, 2018 by Routledge
268 Pages

SAVE ~ $31.00
was $155.00
USD $124.00

Prices & shipping based on shipping country


Book Description

This volume gathers scholarship from varying disciplinary perspectives to explore media owned or created by members of the African diaspora, examine its relationship with diasporic audiences, and consider its impact on mainstream culture in general. Contributors highlight creations and contributions of people of the African diaspora, the interconnections of Black American and African-centered media, and the experiences of audiences and users across the African diaspora, positioning members of the Black and African Diaspora as subjects of their own narratives, active participants and creators. In so doing, this volume addresses issues of identity, culture, audiences, and global influence.

Table of Contents


Catherine Squires


Omotayo O. Banjo

Part I: Contributions to Mainstream Media Culture

1. The Early Black Press in Canada

Tokunbo Ojo

2. Increase Your Faith: The Mainstreaming of Black Televangelism

Mark Ward

3. Wrestling with Races: When Sitcoms, Families, and Political Struggles Meet

Judy Iskasen

Part II: Owning Images and Narratives

4. (Re) defining Images of African women": A Post-Feminist Critique of the Ghanaian YouTube

series "An African City"

Godfried Asante and Rita Daniels

5. Walking through Wakanda: A Critical Multimodal Analysis of Black Superhero

Comic Books

Christopher Brown, Brandon McCasland, Kathryn Paris, and Sachi Sekimoto

Part III: Bridges Across the African Diaspora

6. Stereotyped representations of African cultural values in Black media: A critical analysis

Marquita Marie Gammage and Justin T. Gammage

7. Nollywood USA: Opportunities and Challenges in Forging a New Pan African Storytelling

and Identity

Adedayo Abah

Part IV: Audiences’ Responses and Effects

8. Exploring African Female Immigrants’ Perceptions of their Portrayal in the U.S. Media

Gloria Pindi

9. Hardly Ever…I Don’t See It: Black Youth Speak about Positive Media Images of Black Men

Valerie N. Adams-Bass and Erin Joann Henrici

10. For Us only? Examining the Effect of Viewing Context on Black Audiences’ Perceived

Influence of Black Entertainment

Omotayo O. Banjo

Part V: Digital Diaspora

11. Social Media and social Justice Movements After the Diminution of Black-owned Media in

the United States

Jeffrey Blevins

12. Science and Identity Construction among Black transnational Virtual Communities

Gado Alzouma

13. "Prime Time" Geographies: Dancehall Performance, Visual Communication and the Philosophy of Boundarylessness

Sonjah Stanley Niahh

View More



Omotayo O. Banjo is Associate Professor in the Department of Communication at the University of Cincinnati, USA. She focuses on representation and audience responses to racial and cultural media. Her work has been published in Journal of Broadcasting and Electronic Media, Communication Theory, Journalism and Mass Communication Quarterly, Journal of Media and Religion, and Race and Social Problems. She most recently co-edited a volume on the topics of race, ethnicity, and faith called Contemporary Christian Culture: Messages, Missions, and Dilemmas.

Support Material

Open Access Content

  • Chapter 11 (.pdf) Social Media and Social Justice Movements After the Diminution of Black-owned Media in the United States (Jeffrey Blevins)

    Open Access content has been made available under a Creative Commons Attribution-Non Commercial-No Derivatives (CCBY-NC-ND) license