1st Edition
Media, Industries, Society Diverse Foundations in Mass Communication
List of Figures
List of Boxes
List of Contributors
Foreword
Acknowledgements
List of Abbreviations
Introduction-- Diverse Foundations in Mass Communication
Part I – Mapping the Media: Theoretical implications of Mass Communication
Chapter 1 Diverse Foundations in Journalism and Mass Communication Education: A Pedagogical Intervention
Part II – Technology of Mass Communication Industries
Chapter 2 Foundational Technologies and Media Evolution
Chapter 3 The Role of the Internet and Converged Media
Part III – Legacy Media (Print)
Chapter 4 Books
Chapter 5 Newspapers
Chapter 6 Magazines
Chapter 7 Photography and Graphics
Part IV – Legacy Media (Broadcast)
Chapter 8 Radio
Chapter 9 Television
Chapter 10 Film/Motion Picture
Chapter 11 Sound Recording/Music Industry
Part V – New Media
Chapter 12 Social Networking
Chapter 13 Podcasting
Chapter 14 Video Games and the Gaming Industry
Part VI – The Business of Media
Chapter 15 Media Financing, Advertising and Marketing
Chapter 16 Public Relations
Part VII – Law, Policy and Media Ethics
Chapter 17 Media Ethics, Law, and Regulation
Part VIII – New Directions in Media
Chapter 18 Media Activism/Media Equity
Appendix: A List of Equity-Oriented Media Organizations
Glossary
Index
Biography
Jayne Cubbage is Associate Professor in the Department of Communications at Bowie State University, USA. She is author/editor of Critical Race Media Literacy (2022), The Handbook of Research on Media Literacy in Higher Education Environments (2018), and Developing Women Leaders in the Academy Through Enhanced Communication Strategies (2020). She is also co-author of Media Literacy for Diverse Audiences (2026).
Loren Saxton Coleman is an Assistant Professor and Director of Graduate Studies in the Department of Communication, Culture, and Media Studies in the Cathy Hughes School of Communications at Howard University, USA. She is the co-editor of the edited volume, Media, Myth, and Millennials: Critical Perspectives on Race and Culture (2019).
Cheryl D. Jenkins is Chair of the Mass Media Studies Department and Associate Professor in the School of Humanities and Fine Arts at Talladega College, USA. She was a 2004 Mellon Fellow for the Salzburg (Austria) Seminar session on Ethics in News Reporting and Editing and received the National Association of Black Journalists Region VII Cheryl Smith Leadership Award in 2004. She is co-author and co-editor of the text Race and Media: Critical Perspectives (2020).
