INTRODUCTION
Why This Book?
What’s a Business Plan and What Do You Do with It?
Questions a Plan Should Answer
Getting Started on Your Plan
Organizing to Develop a Plan
Board and Leadership Support
Planning Committee
Staff Support and Resources
Timeline
Data and Information Needs
How to Use This Workbook
Getting Started
Sit Down and Read through this Book
Start Writing
Prepare Your Rough Draft
The Final Draft and Action Plan
THE WORKBOOK
Background of the Practice
Writing Guide
Governance and Management
Writing Guide
Management
Advisors to the Practice
Personnel
Writing Guide
Personnel
Clinical and Technical Staff
Support Staff
Key Business Relationships
Writing Guide
Other Providers
Key Contacts
Writing Guide
Your Market: Demographic and Economic Factors
Writing Guide
Economic Factors Information
Demographic Analysis
Services
Writing Guide
Patients as Customers
Writing Guide
A. Major Employers
B. List top MCOs
C. Analysis of Patient Services
Facilities and Location
Writing Guide
Facility/Location
Business Process/Patient Flow
Writing Guide
Competitor Analysis
Writing Guide
Competitor Analysis
Marketing
Writing Guide
Marketing Strategy
Regulatory Compliance
Writing Guide
Regulatory Compliance
Quality of Care
Writing Guide
Information Technology (IT)
Writing Guide
Disaster and Business Continuity Plan
Writing Guide
The Goal: What Are You Protecting?
Focus on People First
Finance
Writing Guide
Historical Analysis
Financial Strategies
Writing Guide
Develop a Projected Financial Plan
Personnel: Position Control Register
Schedule of Insurance
Schedule of Leases
Capital Spending Plan
Projected Financial Plan
THE BUSINESS AND ACTION PLAN
Pulling It All Together: The Action Plan
Writing Guide
Assumptions
Actions
Milestone and Time Frames
Index
Biography
Peter Lucash is the founder and CEO of Digital CPE, LLC, a consulting, information, and training firm working to improve the business management of organizations. He is also the CEO of BioPharma Connex, LLC, a company that facilitates pharmaceutical firms to introduce innovative products in Latin America. Peter has worked in management and consulting roles in a variety of growth-oriented situations. He was the chief administrative officer of a specialty medical practice, an assistant hospital administrator and vice president of planning and marketing for large urban teaching hospitals, a manager in a Big 4 CPA firm consulting practice, and directed a development venture to explore entrepreneurial venture opportunities for a consortium of nonprofit organizations.
Peter is a faculty member and lecturer for Northeastern University and other colleges, where he teaches courses in business, strategy, entrepreneurship, small-business management, organizational behavior, nonprofit management, and financial management. He holds an MBA and MPH from Columbia University and earned his BA from New York University.
In addition to this book, Peter is the author of Medical Practice Change Management, originally published by McGraw-Hill. Peter has been an active speaker and facilitator for conferences, workshops, and seminars for national, regional, and local organizations including the Medical Group Management Association, Healthcare Financial Management Association, Charleston Metro Chamber of Commerce, and Charleston Digital Corridor among others. He was an active seminar leader for McGraw-Hill Healthcare Education Group and the Center for Professional Education, Inc. Peter is a member of his local chamber of commerce and other business and economic development organizations.
