1st Edition
Medical Tourism Historical Foundations, Current Contexts, and Emerging Trends
Introduction
Part I: Foundation and Evolution in Medical Tourism
1. Medical Travel—A Critical Assessment
Erik Cohen
2. Medical Tourism: The Newest of Niches
John Connell
3. Traditional Medical Practices and Information Technology: A Study on Customer Relationship Management in Ayurveda Tourism
B. Vijayakumar and Dileep M. Rao
4. Health and Tourism: A Conceptual Shift
Robyn Bushell
5. Tourism and Health: Current Issues and Future Concerns
Stephen Clift
Part II: Medical Tourism in Context
6. Medical Volunteers as Accidental Tourists: Humanitarianism and the European Refugee Crisis.
Pavlos Paraskevaidis and Konstantinos Andriotis
7. Pet Attachment, Experiential Satisfaction and Experiential Loyalty in Medical Tourism for Pets.
Hung-Che Wu and Ya-Yuan Chang
8. Terminal Illness and Tourism: A Review of Current Literature and Directions for Future Research
G. Willson, A. J. McIntosh, A. Morgan and D. Sanders
9. Tourism and Final Wish Making: The Discourse of Terminal Illness and Travel
G. B. Willson, A. J. McIntosh and C. Cockburn-Wootten
Part III: Insights and Trends in Global Medical Tourism
10. Taking your Life into your own Hands? New Trends in European Health Tourism
Melanie Smith and Laszlo Puczko
11. Is Adventure Tourism Therapeutic?
Ralf Buckley
12. Elderly Travellers and Health.
Christian P. Grabowski
Biography
Tzung- Cheng (TC) Huan is Professor at National Chiayi University, Taiwan. He is also the Editor-in-Chief of Tourism Recreation Research and a member of the UNWTO (United Nations World Tourism Organization) Panel of Tourism Experts. He has been honored by the 2011– 2012 Outstanding Reviewer Award from Cornell Hospitality Quarterly, the 2013, 2017 and 2018 Emerald Literati Awards and the 2018 Publons Peer Review Award.






