1st Edition
Mining The Middle Ground Developing Mid-level Managers for Strategic Change
By David N. Williams
Copyright 2000
272 Pages
by
CRC Press
Throughout the late 80s and 90s many companies fell victim to the downsizing trend. Of the companies that downsized by removing middle managers 66% found productivity declined, 49% found profits did not increase, and in 86% morale plummeted. Middle managers often provide your most important link between top management, operating staff, and your customer. Yet this valuable resource is often... Read more
Before the Campaign Begins: The Role of the Executive Team
Establishing the Challenge
Laying the Groundwork
Creating the Campaign Team
The Campaign
Establishing the Campaign
Understand the Playing Field
Planning the Campaign
Campaign Communications: Up, Down and Sideways
Creating Tactical Teams
Tactical Projects
Tactical Project Mechanics
To Serve, Protect, and Cajole: The On-Going Role of the Campaign Team
Beyond Tactical Projects
Implementing Change
Conclusions
Establishing the Challenge
Laying the Groundwork
Creating the Campaign Team
The Campaign
Establishing the Campaign
Understand the Playing Field
Planning the Campaign
Campaign Communications: Up, Down and Sideways
Creating Tactical Teams
Tactical Projects
Tactical Project Mechanics
To Serve, Protect, and Cajole: The On-Going Role of the Campaign Team
Beyond Tactical Projects
Implementing Change
Conclusions
Biography
David N. Williams
