1st Edition

Modern Methods for Business Research

Edited By George A. Marcoulides Copyright 1998
448 Pages
by Psychology Press

448 Pages
by Psychology Press

448 Pages
by Psychology Press

This volume introduces the latest popular methods for conducting business research. The goal of each chapter author--a leading authority in a particular subject area--is to provide an understanding of each method with a minimum of mathematical derivations. The chapters are organized within three general interrelated topics--Measurement, Decision Analysis, and Modeling. The chapters on... Read more
Contents: Preface. G.A. Marcoulides, Applied Generalizability Theory Models. K.M. Schmidt McCollam, Latent Trait and Latent Class Models. M.E. Lunz, J.M. Linacre, Measurement Designs Using Multifacet Rasch Modeling. Z. Drezner, T. Drezner, Applied Location Theory Models. A.C. Soteriou, S.A. Zenios, Data Envelopment Analysis: An Introduction and an Application to Bank Branch Performance Assessment. S. Salhi, Heuristic Search Methods. R.H. Heck, Factor Analysis: Exploratory and Confirmatory Approaches. S.L. Hershberger, Dynamic Factor Analysis. E.E. Ridgon, Structural Equation Modeling. W.W. Chin, The Partial Least Squares Approach for Structural Equation Modeling. D. Kaplan, Methods for Multilevel Data Analysis. J.J. McArdle, Modeling Longitudinal Data by Latent Growth Curve Methods. P.K. Wood, Structural and Configural Models for Longitudinal Categorical Data.

Biography

George A. Marcoulides