Modernism and the Marketplace: Literary Culture and Consumer Capitalism in Rhys, Woolf, Stein, and Nella Larsen (Paperback) book cover

Modernism and the Marketplace

Literary Culture and Consumer Capitalism in Rhys, Woolf, Stein, and Nella Larsen

By Alissa G. Karl

© 2008 – Routledge

184 pages

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Paperback: 9780415542906
pub: 2012-05-09
Hardback: 9780415981415
pub: 2008-06-24
eBook (VitalSource) : 9780203036303
pub: 2013-01-11
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Though the relationship of modernist writers and artists to mass-marketplaces and popular cultural forms is often understood as one of ambivalence if not antagonism, Modernism and the Marketplace redirects this established line of inquiry, considering the practical and conceptual interfaces between literary practice and dominant economic institutions and ideas.

Table of Contents



Introduction: The Uneven Marketplace of Modernism and Consumer Capitalism

Chapter One: "Just the sensation of spending, that’s the point:" Jean Rhys’ Marketplaces of Discipline and Desire

Chapter Two: Consumerism and the Imperial Nation in Virginia Woolf’s The Voyage Out and Mrs. Dalloway

Chapter Three: The Enterprising Modernisms of Gertrude Stein and Sylvia Beach

Chapter Four: Consumerism, Race and Rationalization in Nella Larsen’s Quicksand

Coda: Consumer Capitalism as a Style of Life




About the Author

Alissa G. Karl is an Assistant Professor of English at the State University of New York, Brockport, where she teaches and researches transatlantic twentieth century literature. Her work has also appeared in American Literature and The International Journal of Cultural Studies.

About the Series

Literary Criticism and Cultural Theory

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Subject Categories

BISAC Subject Codes/Headings:
LITERARY CRITICISM / Semiotics & Theory