1st Edition
Multicultural Behavior and Global Business Environments
By Kamal Dean Parhizgar
Copyright 2002
474 Pages
by
Routledge
474 Pages
by
Routledge
474 Pages
by
Routledge
Also available as eBook on:
Resolve cross-cultural communication issues with your business suppliers, customers, and staff! Because of the rapid growth of multinational corporations and the World Wide Web, global interdependence is no longer a matter of ideology or choice, but an inescapable reality. Multicultural Behavior and Global Business Environments teaches managers both practical techniques and theoretical insights... Read more
Contents
- Foreword
- Acknowledgments
- Introduction
- Distinctive Features
- The Purpose of This Book
- Boundaries of Multicultural Behavior and Global Business Environments
- The Plan of This Book
- Intended Audiences
- Chapter 1. An Overview: Multicultural Behavior and Global Business Environments
- Chapter Objectives
- Introduction
- Historical Transitions in International Business
- The Changing Profile of Global Business Behavior
- The Nature of International Business
- International Business Environments
- The Field of Multicultural Behavior
- Globalization of International Business
- Multiculturalism and Cultural Diversity
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #1
- Scoring Directions and Key for Exercise #1
- Case Study: IBM Argentina
- Chapter 2. Multicultural Understanding
- Chapter Objectives
- Introduction
- Foundation of Individual Behavior
- The Concept of an Individual Person
- Cultural Orientations
- The Conceptual Dimension of Culture
- Cultural and Behavioral Stratification
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #2
- Scoring Directions and Key for Exercise #2
- Case Study: Badische Anilin & Soda Fabrik (BASF): Competition and Cooperation
- Chapter 3. Understanding Global Environments and Cultural Value Systems
- Chapter Objectives
- Introduction
- The Culture and Global Environments
- The Basic Conceptual Model of a Society
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #3
- Scoring Directions and Key for Exercise #3
- Case Study: The Whistle-Blowers: SmithKline Beecham PLC
- Chapter 4. Contemporary Multicultural Behavior
- Chapter Objectives
- Introduction
- The New Field of Behavioral Culturalogy
- Intercultural Contact: Processes and Outcomes
- Six Theories of Behavioral Culturalogical Knowledge
- Knowledge-Based Integration of Philosophy, Sciences, Arts, and Technological Information
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #4
- Scoring Directions and Key for Exercise #4
- Case Study: Tuskegee Syphilis Experiment: Doing Good in the Nature of Bad? Or Doing Bad in the Nature of Good?
- Chapter 5. Foundations of the Individual Identity: Quiddity and Kinetic Needs, Motives, and Drives
- Chapter Objectives
- Introduction
- The Meaning of Needs
- Needs Theories
- Motivation As the Starting Point
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #5
- Scoring Directions and Key for Exercise #5
- Case Study: The Mondrian Hotel in Hollywood, California
- Chapter 6. Sensation, Perception, Conception, Attribution, and Attitude
- Chapter Objectives
- Introduction
- Analysis of Personhood
- Historical Scientific Views About Personhood
- What Is Sensation?
- What Is Perception?
- What Is Conception?
- What Is Attribution?
- Attitudes and Attitude Formation
- Managing Sociocultural Attitudes
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #6
- Scoring Directions and Key for Exercise #6
- Case Study: The General Electric Managerial Perception: Who Will Run GE?
- Chapter 7. Understanding and Managing Individual Personality
- Chapter Objectives
- Introduction
- Analytical Views on Personalogy
- The Meaning of Personhood
- Five Categories of Personality
- Personality and the Workplace
- Coping with Individual Differences
- Summary
- Chapter Questions for Discussion
- Learning About Yourself Exercise #7
- Scoring Directions and Key for Exercise #7
- Case Study: Texaco Sex Bias
- Chapter 8. Moral and Ethical Behavior
- Chapter Objectives
- Introduction
- Complexity of Global Busines
Biography
Kamal Dean Parhizgar






