Overtourism and Tourism Education : A Strategy for Sustainable Tourism Futures book cover
1st Edition

Overtourism and Tourism Education
A Strategy for Sustainable Tourism Futures

ISBN 9780367628352
Published August 1, 2022 by Routledge
240 Pages 10 B/W Illustrations

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Book Description

Since 2017, the term ‘overtourism’ has become the buzzword for destinations suffering the strain of tourism. It is a critical issue for the 21st century and beyond, and to date has only been examined from a tourism industry perspective. This book takes a different stand by investigating overtourism from a tourism education perspective.

The recent global COVID-19 pandemic was expected to halt travel and, arguably, overtourism. However, industry experts and researchers share the opinion that instead of declining, overtourism is simply experiencing a shift, with a swarm of ‘second home’ and domestic travel that is likely to engulf many tourism destinations. Against this backdrop, the issue of overtourism remains relevant and studies on ways to cultivate responsible consumer mindsets to deal with overtourism and other sustainability issues in the tourism industry are called for. This book focuses on education as a transformative and strategic tool to tackle overtourism and related negative impacts. It presents original research on the topics of overtourism, education, and sustainability, and puts forward a range of practical and transformative tourism education strategies to mitigate overtourism and to promote the sustainable development of destinations.

This book will be of great interest to upper-level students, researchers, and academics in tourism, development studies, cultural studies, and sustainability, as well as professionals in the field of tourism management.

Table of Contents

Hugues Seraphin & Anca C. Yallop

Preface: COVID-19 and the mutation of overtourism: The case of France
Hugues Seraphin & Frederic Dosquet


1 Overtourism education and the tourism area life cycle model
Richard Butler

2 The PRME framework in tourism education
Nichole Hugo

3 Tourism as industry and field of study: Using research and education to address overtourism
Kathleen M. Adams & Peter M. Sanchez


4 Empowering tourism education as a destination management tool
Pinaz Tiwari, Snigdha Kainthola & Nimit Chowdhary

5 Demarketing Overtourism: The role of educational interventions
Maximiliano Korstanje & Babu George

6 Training of human resources in tourism to mitigate overtourism and promote a sustainable destination
Rita R. Carballo, Carmelo J. León & Maria M. Carballo

7 The impacts of tourism education on tourism destination performance and sustainability
Ovidiu I. Moisescu, Oana A. Gică & Monica M. Coros


8 Strategic and transformative tourism education as a valuable approach to educating for sustainable development
Svetla Stoyanova-Bozhkova

9 Transformative tourism education: An evidence-based framework as best practice in the age of overtourism
Patrick L’Espoir Decosta, Naomi F Dale, Seleni Matus & Beverley Wilson-Wünsch 

10 Designing strategic and transformative tourism education programs and education strategies
Tammi J. Sinha

Hugues Seraphin and Anca C. Yallop



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Hugues Séraphin is Senior Lecturer in Event and Tourism Management Studies at the University of Winchester, UK. Prior to his career in academia, he worked in various roles in the tourism and hospitality sector in the Caribbean and in Europe.

Anca C. Yallop is a Senior Lecturer in Business Strategy at Auckland University of Technology, Auckland, New Zealand. She previously worked at the University of Winchester, UK. Her research has been published in book chapters and peer-reviewed international journals.