1st Edition
Paradox in Public Relations A Contrarian Critique of Theory and Practice
By Kevin L. Stoker
Copyright 2020
172 Pages
by
Routledge
172 Pages
by
Routledge
172 Pages
by
Routledge
Also available as eBook on:
Paradox in Public Relations: A Contrarian Critique of Theory and Practice is a thought-provoking exploration of public relations, aiming to promote changes in meaning and perception by creating new meta-realities for public relations. The term “Public Relations” was embraced by early practitioners primarily because it sounded more professional than the often-pejorative alternatives. This book... Read more
Introduction 1 Paradox in Public Relations 2 The Public Interest Paradox 3 The Relationship Paradox 4 The Symmetrical/Dialogue Paradox 5 The Accountability Paradox 6 The Loyalty Paradox 7 The Community Paradox Index
Biography
Kevin L. Stoker is Professor and Director of the Hank Greenspun School of Journalism and Media Studies at the University of Nevada, Las Vegas. After eight years in professional journalism, he earned a Ph.D. from the University of Alabama and has since held faculty positions at the University of North Carolina–Greensboro, Georgia Southern University, Brigham Young University, and Texas Tech University.
